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Masters of Scale Podcast Transcripts

WaitWhat · 747 episodes with transcripts

On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies.

Spoken has transcripts of 747 Masters of Scale episodes, with the speakers named. The newest listed here is from October 20, 2026.

ManagementBusinessEntrepreneurship

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747 episodes of Masters of Scale have transcripts. Fetch them all as speaker-labeled Markdown in one script — 1 credit each, and re-fetching one you already have is free:

archive.sh
curl -s -H "x-api-key: YOUR_KEY" \
  https://spoken.md/podcasts/1227971746/episodes \
  | jq -r '.episodes[] | "\(.id) \(.title)"' \
  | while IFS=' ' read -r id title; do
      slug=$(echo "$title" | tr '[:upper:]' '[:lower:]' | tr -cs 'a-z0-9' '-' | sed 's/-*$//')
      [ -f "${id}-${slug}.md" ] && continue
      curl -sf -H "x-api-key: YOUR_KEY" \
        -o "${id}-${slug}.md" \
        https://spoken.md/transcripts/$id || rm -f "${id}-${slug}.md"
      sleep 0.34
    done

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Latest Masters of Scale transcripts

REI’s secrets to sustaining a beloved brand and touching grass

October 20, 2026

SPEAKER_1 (0:01)

We've all spent money on something that seemed incredible, but didn't live up to the hype. A kitchen gadget, a car, when it doesn't deliver, the disappointment is real. Marketers suffer from this too, chasing metrics that look great, but don't translate into revenue. LinkedIn calls that bull spend. Invest in what…

That's linkedin.com/scale.

Mary Beth Laughton (1:42)

The biggest thing at stake, I think, is making sure we can be around for another 88 years. How do we create a long-term sustainable co-op that is healthy, that continues to leverage our strength and our heritage, doesn't lose sight of our mission and values?

It is a tricky equation, but what's so amazing about REI is just the passion of the people. And that just gives me the faith that we will get to that really healthy place again and do so much good for the world as well.

Bob Safian (2:19)

That's Mary Beth Laughton, CEO of iconic outdoor goods retailer REI.

MB, as she's known, came over from Nike in early 2025, tasked with reviving a business plagued by post-pandemic losses and internal discontent. MB talks with me about her priorities in riding the ship, including REI's unusual structure as a cooperative, tasked with serving members rather than shareholders. She also…

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  https://spoken.md/transcripts/1000797230084

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