Ecommerce Playbook: Numbers, Struggles & Growth Podcast Transcripts
Common Thread Collective · 459 episodes with transcripts
2020 transformed the world of ecommerce forever. For the modern DTC brand, the rewards have never been greater. But the waters have also never been choppier, and the way forward has never been more uncertain. So how do you navigate this dangerous new reality?
Spoken has transcripts of 459 Ecommerce Playbook: Numbers, Struggles & Growth episodes, with the speakers named. The newest listed here is from October 6, 2026.
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Latest Ecommerce Playbook: Numbers, Struggles & Growth transcripts
Turning Black Friday Shoppers Into Customers Who Stay
October 6, 2026
Taylor Holiday (0:00)
This episode's special for me. I know you guys think I'm an OG, that I'm old, but this is actually one of the individuals that I learned from in the very early days of Ecom, who has been at it longer than I have. And I remember he was like, again, I told this story about Nick when he came in and taught me about…
I have seen all over the place how you guys are transforming something that I think most people don't perceive there to be that large of a potential impact in. So tell us a little bit about what that is and how you guys make it happen.
Sean (0:45)
I'm Sean, co-founder and CEO of Alia. And what we do is super simple. We just do pop-ups. Typically what we see is like, we'll see a 2X opt-in rate and then we'll see something like a 18X increase in welcome flow revenue. So I think that's the key metric to track here. Of course, we want revenue to go up as a whole…
No strings attached. You can cancel if it's not working for you. During that free trial, we'll manage the pop-ups for you. We'll give you the outcomes that we promise we'll give.
Taylor Holiday (1:16)
There you go. So where do people go to sign up and try it?
- Turning Black Friday Shoppers Into Customers Who Stay
- The Video Volume Secret Behind Every Winning TikTok Shop Program
- The Machine: How We Back-Check Every Q4 Plan Before BFCM
- We Acquired the Fastest-Growing TikTok Shop Agency.
- Why September Is the Most Important Month of Your Q4
- The Supplement Industry Is Broken, Sports Cheating Is Rational, and Influence Is Misunderstood
- The Re-Hire Nobody Saw Coming
- The Service That Turned a Brand's Worst Summer Into Its Best.
- Taylor and Andrew Debate Cost Controls (We Ran the Numbers)
- D2C Brands Grew 15% in H1 (But At What Cost)
- We're Opening Our Doors to 7-Figure Founders This September
- Google Ads: CTC's Complete Playbook
- Your Unsold Inventory Is Costing You More Than You Think
- Cashmas in July: Turn Q3 Inventory Into Q4 Cash
- How 7-Figure Brands Can Win in Q3
- How Meta Actually Works in 2026
- The Measurement Gap: iROAS, Geo Holdouts, and Progressive Truth
- The Modeling System That Powers 30%+ Revenue Growth
- We Tested AppLovin Discovery for 4 Months. Here's What Happened.
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