Why You Should Start A Podcast For Your Business (Before It's Too Late)

Brian Hood (0:00)

This is the Six Figure Home Studio Podcast, episode 102

SPEAKER_2 (0:07)

You're listening to the Six Figure Home Studio Podcast. The number one resource for running a profitable home recording studio.

Brian Hood (0:19)

Welcome back to another episode of the 6 Figure Home Studio Podcast. I am your host, Brian Hood, and I'm here with my bald, beautiful, amazing purple shirted. And now you have a sweatshirt on because the seasons are changing.

Christopher J. Graham, how are you doing, buddy?

Christopher J. Graham (0:36)

Hey, Brian, I'm so good, man. How are you?

Brian Hood (0:39)

I'm fine, man. My wife is out of town. She's like in Memphis with her friend for like some concert or something.

Christopher J. Graham (0:44)

And so did you say concert?

Brian Hood (0:46)

Yeah, I do what any husband does when their wife is gone. And that is I sleep in, I skip the gym, I eat terribly, and I stay up late playing video games.

Christopher J. Graham (0:55)

Well, I have some fun banter today.

Brian Hood (0:58)

Do you have fun banter?

Christopher J. Graham (0:59)

Fun banter.

Brian Hood (1:01)

Anyone that listens to the podcast is like, oh shit.

SPEAKER_4 (1:04)

Here we go.

Brian Hood (1:04)

How far do I have to skip to get to the actual content in this episode?

SPEAKER_4 (1:07)

This is cool.

Christopher J. Graham (1:08)

This is relevant to our industry. So earlier this week, my wife and I decided to splurge and buy the fancy tickets for our favorite band, Boney Vare.

And they played at the Schottenstein Arena.

Brian Hood (1:21)

It's Bon Iver, dude. Bon Iver.

Christopher J. Graham (1:25)

Bon Iver, you freaking freaker, freaker.

Brian Hood (1:27)

I thought you were going to call me a scoundrel.

Christopher J. Graham (1:29)

You scoundrel.

It's Boney Vare. It's French for good winter, in case you didn't know, true fans. Anyways, he came to Columbus, Ohio. He played at the Schottenstein Arena, which is like the biggest place you can play in Columbus.

Brian Hood (1:40)

But I'm just going to stop you right there real quick. You just had, and they put my glasses down, actually, a moment with this stupid band. Go ahead.

Christopher J. Graham (1:49)

It's true. I acknowledge that. That was my intermastering engineer coming out. Anyways, here's the story.

We got 14th Road, dead center.

Brian Hood (1:57)

I can't wait till you somehow bring this back to our audience. There's no way this is going to happen, but go ahead.

I'm going to humor you here.

Christopher J. Graham (2:04)

Trust me, Brian.

Brian Hood (2:05)

You know, listeners right now, we've got thousands of people listening to this story that will never make a point to our audience. But give Chris a damn chance, because there's like a 1 in 30 chance he'll make a point here.

Christopher J. Graham (2:15)

Go ahead. Okay, so when you usually go to a concert, it's a really loud PA system in mono.

It's not even stereo.

Brian Hood (2:23)

That is, not all concerts I've been to, but occasionally, yes.

Christopher J. Graham (2:27)

But yeah, so Bon Iver went big, man, and they hired this company who makes a PA system called the Lisa. L-I-S-A.

It was a 7.1 surround sound concert in a freaking basketball arena. And it was the best concert I've ever been to in my life. It felt like I was wearing headphones, which, as you guys all know, I like headphones a lot.

Brian Hood (2:56)

You are not just a gear slot. You are a headphone slot.

Christopher J. Graham (3:00)

Yes, I am. So let me explain a little bit more. There were so many line arrays of speakers, and when any musician on the stage, there's six guys on the stage, when any of them made any noise, it localized to that part of the stage from the PA system.

And it was, they must have had, like, mics at the front of the stage, too, because any movement they made sounded like you were six feet away from them.

It was freaking incredible. And this is exciting, because it brings live sound a little bit closer to the recording studio, because it sounded like the record, because it was in full glorious stereo, and then some. It was so fun, and the sound guys that put this on, true artists, man. It was so impressive.

Brian Hood (3:49)

Well, that is amazing.

Christopher J. Graham (3:50)

Yeah. If you guys get a chance to go see Bon Iver, or if you guys get a chance to go see any concert with Elisa System, you're going to want to do that. It is very different than a traditional concert.