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Why "Sales" Doesn't Have To Be A Dirty Word For Creatives | With Bob Burg, Author Of The Go-Giver artwork

Why "Sales" Doesn't Have To Be A Dirty Word For Creatives | With Bob Burg, Author Of The Go-Giver

6 Figure Creative

July 6, 2021

As creatives, we cringe at the thought of being too “salesy”. We tend to be so “allergic to sales” that we swing too far in the opposite direction and miss out on winning gigs that we would, could, and should have won.

Speakers Brian Hood, Christopher J. Graham, Bob Burg

TopicsDesignArtsBusinessEntrepreneurship

Brian Hood (0:00)

This is the 6 Figure Creative Podcast, Episode 153

Welcome to the 6 Figure Creative Podcast, where our mission is to help you turn your creative passions into a stable, reliable income. If you're in audio, video, design, photography, or really any other creative field, and you just want to learn from other successful creatives, you're in the right place. Welcome back to another episode of the 6 Figure Creative Podcast. I am your host, Brian Hood, and I'm here with my big, bald, beautiful co-host, Christopher J. Graham. How are you doing today, Chris?

Christopher J. Graham (0:34)

I'm great, man. How are you doing?

Brian Hood (0:36)

I am doing so good, man. I'm excited about our interview today on the podcast. But before we get into that, what you been up to, my dude?

Christopher J. Graham (0:43)

All the things. So...

Brian Hood (0:45)

Can I actually pause and answer this before you even answer it? What Chris has been up to is growing this really thick caterpillar mustache on his upper lip that I'm like, it's almost so cool.

If you would just grow out the edges and just do that little wax curl tip at the ends, you'd be like Wario, actually.

Bob Burg (1:04)

It's a me, Wario.

Christopher J. Graham (1:05)

I don't know what Wario's voice sounds like. Yeah, I grew a mustache since we recorded our last episode. I've always wanted a mustache.

It turns out I'm not bad at it. It's thick and black.

Brian Hood (1:17)

And you got a tattoo.

Christopher J. Graham (1:18)

Oh yeah, I got a tattoo. It's a bee.

Brian Hood (1:21)

Yeah, so we're recording this in the spring right now. Who knows when this episode will air.

Have you captured a hive yet? Chris does beekeeping, by the way, if no one knows that. Chris is a part-time for fun beekeeper.

Christopher J. Graham (1:31)

I have not captured a hive yet. I'm not 100% certain that I'm going to this season. Just got a lot of life stuff going on. But yeah, you know, honestly, one of the biggest things I've been doing over the past six months since we recorded our last episode is falling back in love with photography and videography.

And on our last season, at one point I was like, Brian, I'm going to record a video every week in 2019 And I totally biffed on that. I might've gotten 25 weeks in before.

Brian Hood (2:03)

No, you didn't even get that. So just to clarify, Chris did something we call stick.com. S-T-I-C-K-K. That's where he can put a deliverable on the internet. Something that he wants to do, like a habit. Maybe he wants to lose a certain amount of weight each week or some sort of thing he wants to do. His was a YouTube video every single week. And then he assigned me as his referee. And if the video didn't get submit by this specific time, every single week, I got to be the jerk that said, nope, didn't do it. And you get charged a certain amount of money that goes to, you can go to a charity if you want, but that's a little too much of a cop out because you can just not do the work and say, oh, it's going to charity, I don't care.

Or it can go to an anti-charity, which is something you just vehemently hate.

Is that a word, vehemently?

Christopher J. Graham (2:42)

I don't even remember what my anti-charity was, but it was something that I am not a fan of.

Brian Hood (2:46)

Yeah, they have like pro-gun charities, anti-gun charities, GOP. They have like any kind of political thing you might love or hate. You can do any of those things and just pick something you don't like.

Christopher J. Graham (2:56)

Yeah.

Brian Hood (2:56)

You probably didn't pick something you didn't like enough or else you absolutely wouldn't have missed. But I don't think you made it more than 15 weeks before it went out. Anyways, continue on what you were saying.

Christopher J. Graham (3:04)

Something like that. Well, the good news on that front is, so when I was in high school, my freshman year, my mom bought me a Minolta film camera. And I took the same photography class, I don't even know how many times, and I would just develop, take pictures, develop them, you know, enlargers in the whole nine yards.

And over the past six months, I ended up getting a new camera, and then I got another new camera, and I've just been taking pictures and making videos like crazy. It's all been stuff for like my kids, and I've just been kind of getting my chops, and it has been so, so much fun, just like running around with a gimbal and a camera and making fun videos.

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