The Follow Up Process That Helped Me Double My Freelance Business | The Sales Series

Brian Hood (0:00)

This is the 6 Figure Creative Podcast, Episode 287

Welcome to the 6 Figure Creative Podcast, where our mission is to help you turn your creative passions into a stable, reliable income.

If you're in audio, video, design, photography, or really any other creative field, and you just want to learn from other successful creatives, you're in the right place.

Hello, and welcome to the 6 Figure Creative Podcast. I am your host, Brian Hood. If this is your first time listening to the show, for whatever reason, thank you so much for giving this podcast a chance. There's a ton of podcasts out there that you could listen to.

And for some inexplicable reason, you gave this one a chance. This podcast is for you if you are a freelancer who offers creative services, and you want to make more money from those creative skills that you offer.

And you want to do that without selling your soul. If that sounds like you, you're in the right place. This is our last episode before Christmas. I'm so excited for Christmas. I don't know how you celebrate, but my wife and I, we go home to my in-laws, her parents, for the holidays, and every year, it is an absolute... I don't know what word to use.

My brain went somewhere between circus and masterclass and Christmas decor.

If you've followed me on Instagram before and you've seen these before, I always do this Christmas story series of all the decor around my in-law's house.

You could sell tickets to this thing. That's how insane it is. First, they have a big house.

Second, they have 15 Christmas trees set up in this big house.

Every nook and cranny filled with some amazing, ridiculously, I don't wanna say overdone because you can't overdo Christmas, but if you could overdo Christmas, I would say overdone. It's just a Christmas explosion. So if you wanna see the one we have this year, it's Tuesday now by probably this Saturday, I will probably post the Christmas delights of this household, and you'll see what's going on there. But it is fascinating. If you've never seen Christmas done in a high level, follow me on Instagram and just look at my stories this Saturday and or Sunday.

Maybe it'll be Sunday and Monday. Either way, just around Christmas, check my stories, and you will see this kind of wrap up I've done. It is fascinating to see this.

We do Christmas different here.

If you're not from America or from the South, it is just not done this way elsewhere, I don't think. So looking forward to that. It's always a delight to go home and just see the Christmas explosion that happens at the Unlost House.

That being said, Christmas is not the topic of today's episode. We're actually on the Still on the Cell series. We're in episode three now. There may be one more. I'm not sure. I'm kind of figuring out if I wanna do a wrap up series, but this may be the last one in the series. But either way, this is one of my favorite episodes because this thing we're gonna talk about today, this thing will literally double your income if you do it, if you're not doing it now. And if you're doing it now, but you're not doing it well, then you could probably add another 20, 30% to your income just by doing it well. That thing, if you haven't already figured it out, or maybe you read the email, or maybe the description, or maybe the title of this episode, which I don't know what it'll be yet, you might have seen that it's about following up. The reason I love this subject is because it's so easy to do, so few people do it, and it accounts for such a high level of income for pretty much anybody, even if you're just making like 10K a year.

To double that to 20K because you actually start following up, that's a pretty good return on your investment of time and effort when it comes to doing this stuff. So today, I'm gonna outline a bunch of things to think through, a bunch of scenarios to do follow-ups on, how to follow up, how often to follow up, all the things that matter when it comes to short-term and long-term follow-ups. And the best part about this is, if it's not easy for you to do because you have so many things to do, if this becomes unmanageable, because there can be a lot of scenarios, really specific scenarios where you need to put a follow-up in, if you can't remember to do all these, or you just have so much other stuff to do, you can pretty much automate all of this.