Secret NYC Meetup

Dave Gerhardt (0:00)

Hey, it's Dave. So Zoom Webinars and Events has made our recent Exit Five live sessions way more pro lately. But don't just take my word for it. Check this out, this is what Kelly B said. She said, I compare all other webinars now against Exit Five. I love that. And look, in a world of AI slop, we just want to make something that's actually worth going to. It's not easy to get an hour out of your day. I'm just the on-air talent though, so I'm gonna kick it over to Marissa and Maria. This is our Exit Five live production team, our content team here at Exit Five, since they're the ones actually making this all happen.

Marissa (0:30)

I've been doing B2B content a long time, I know. It's hard to hold attention for more than 30 seconds, let alone a whole webinar, but Zoom Webinars helps. Recently, we've had nearly 2,000 registrants, over 500 live and hundreds of hours of watch time on our sessions. Maria, what would you say is driving that?

Maria (0:46)

It all starts with prep. We do up to seven hours per session, choosing a topic, prep calls, building the run of show and so much more. With Zoom webinars and events, everything's in one place. Registration, emails, polls, analytics. So it's simple to run that cycle every two weeks. At showtime, I hand it back to Marissa in Zoom's production studio.

Marissa (1:06)

With Zoom's production studio, I can set the scenes in advance, so on the big day, I just send them live with speakers and content already in place. Clean transitions, crystal clear audio and video. I feel like I'm running the big game back there.

Dave Gerhardt (1:18)

This is why our webinars have been crushing it lately. Look, they just said we're spending seven hours per session on this. Don't just take our word for it. Come and see firsthand. We run these every other Friday. It's called Exit Five Live, now powered by Zoom webinars and events. So come and check us out, see this whole thing live. And if you want to learn more about using Zoom at your company, check out zoom.com/exitfive.

That's zoom.com/exitfive.

Hey, it's me, Dave. Today's episode is brought to you by Convertiv, a B2B marketing agency that helps enterprise teams build an AI-powered go-to-market strategy. Q4 is the time of year when having a great agency partner matters more than ever. If you're shopping for a new agency, Convertiv is worth looking into. They work with marketing and operations leaders to help grow revenue across the business. And AEO, one of the things I know you're thinking about right now is one of their specialties. Trusted by companies like DocuSign, Databank and Constructor, Convertiv builds on the search and marketing work you're already doing and helps optimize your site so more of your buyers find you and turn it into pipeline. Right now, they're offering Exit Five listeners a free AI search review. They'll run the questions your buyers are actually asking through your Google and AI tools, show you how you stack up against competitors and tell you what's worth fixing. If you're looking for a refresh of your AEO strategy in 2027, this AI search review with Convertiv is a great place to start. Check it out. It's convertiv.com. slash exit five. That's convertiv.com. slash exit five. And you can also see the link in the show notes.

Hey, it's Dave real quick. So I just want to interrupt the podcast feed because we're doing a meet up. That's right. An Exit Five meet up in New York City, Thursday, October 15th. There's only a handful of tickets left. I'm going to be there. We're doing a live episode of the Exit Five podcast where I'm going to be interviewing Rob Sobers. He's one of our community members and the CMO of Varonis. They're a $750 million publicly traded cybersecurity company. He's been there since they're about $10 million in revenue. So from startup to IPO, we're going to talk about what's working and what's not inside of his org right now. Plus, we have this awesome little bingo networking game that Allison set up. There's going to be 100 B2B marketers there. You might meet your next mentor, coworker, business partner. We got burgers, sliders, smoked salmon, crostinis. I'm reading off this pulled chicken mini tacos, vegetarian Rubens, plus this networking bingo to win a bunch of prizes that our friends at customer IO have, and they give out good stuff. They've given out Airbnb gift cards, a Ninja Creamy, a Nintendo Switch 2, even cowboy boots in the past. You're not getting a Switch 2 I'm just saying that's what one of our sponsors is doing. So if you're in the New York City area, we have a couple tickets left. I just want to put something out there on the pod. Go and check it out. It's exitfive.com/nyc to grab your tickets.