Raising Your Rates, Paying For Marketing/SEO/Soundbetter, When To Find Your Niche, How To Block Out Your Time For Maximum Efficiency, And Way More - A MASSIVE Advice Buffet

Brian Hood (0:00)

This is the 6 Figure Home Studio Podcast, episode 120

Chris Brown (0:03)

You're listening to the 6 Figure Home Studio Podcast, the number one resource for running a profitable home recording studio. Now your hosts, Brian Hood and Chris Brown.

Brian Hood (0:19)

Welcome back to another episode of the 6 Figure Home Studio Podcast. I am your host, Brian Hood, and I am unfortunately not here with my bald, beautiful, amazing co-host, Chris Graham.

He's probably asleep right now, because it's like 5:30 a.m. in Ohio, and this is my second-to-last night in Southeast Asia, sadly enough. I'm watching the sunset over downtown Bangkok, their beautiful, smoggy skies, and it's a bittersweet feeling. I'm really looking forward to coming home, getting back in my normal routine, actually being able to do co-hosted episodes with Chris Graham.

I know it's been a little bit weird having episodes with just Chris or just me, and a little bit of a format change, but we're going to get back to our normal routine, hopefully starting next week, if not the week after that. It depends on how I settle in with the jet lag when I get home on Monday.

As the time this episode airs, I'm actually back home, hopefully sleeping in my bed, unless some crazy stuff happens if I get quarantined for coronavirus at the border whenever I fly back into LAX.

Who knows, man? Some crazy stuff happening out here in Southeast Asia. For those who are just now listening to this podcast for the first time, apologies if you're not sure what I'm talking about. I have been in Asia for the last four or five weeks with my wife on a workation.

We've been to North and South Thailand, we've been to Cambodia, Northern Vietnam, Southern Vietnam, and a small, small island on the outskirts of Vietnam.

And we flew back to Bangkok today from Ho Chi Minh City, Vietnam. So things have definitely been a lot different without Chris and I on the episode at the same time. So you happen to pick up on this podcast at a weird time. If you listen to our past episode backlog, you'll get a much better idea of what this podcast normally is. This episode is an especially weird episode because we're trying a truly advice buffet episode. This is something we talk about in the podcast all the time. The podcast in and of itself is an advice buffet. You can take bits and pieces that you like, the things that are appealing to you right now, where you are in your life right now, throw away the stuff you don't like. And this episode is a very much advice buffet episode because I'm actually taking parts of coaching calls, group coaching calls, from the Profitable Producer Course coaching calls. So if you are a student of the Profitable Producer Course, we have, as often as weekly, usually once a month, we haven't had one when I've been in Southeast Asia because of the time difference, but usually at least one a month, where I will get on the call with the students and answer questions that are either pre-submitted or asked live on the coaching call. And so for this episode, I just remembered, there's like dozens and dozens and dozens of hours of group coaching calls, where I go and talk about some really interesting stuff that'll be helpful to a lot of people.

And we stripped out any details that might personally identify somebody in these calls, because again, these are private calls, only for PPC students.

But I wanted to take this content and reuse it for the podcast because it is so valuable.

And so we cover topics in this episode, ranging from marketing to personal finance to investing to whether you should charge per project or per hour. We talk about finding your customer avatar. We talk about differentiation, raising your rates, sales funnels, marketing funnels, and then even we talk about what to do if you started your career charging too little and now your reputation is damaged. And if you hear me talk about a link mentioned or some sort of resource mentioned in this group coaching call, just go back to the show notes at thesixfigurehomestudio.com/onetwozero. That's thesixfigurehomestudio.com/onetwozero. And all of the links that I mentioned in this podcast episode will be on that show notes page. And one other small thing, apologies in advance for the audio. Whenever I do group coaching calls, I keep the mic further away from me, so you're going to pick up more room noise, and for all audio people, we know what that's going to sound like. So it's not going to sound as good as this mic straight up against my mouth right now. I basically eat the mic usually on the podcast episodes, but for videos, I keep it further away because it'd be kind of awkward with my mouth basically on a microphone while trying to do video as well. So sit back, relax, and get ready to enjoy very much an advice buffet episode of the 6 Figure Home Studio podcast while I sit back and relax and enjoy my final sunset in Southeast Asia.