Modern Marketing For Creatives | How Matt Ramsey Built A Vocal Coaching Empire
6 Figure Creative
July 27, 2021
99 out of 100 creatives SUCK at marketing (and I'm being a bit generous here). They're either stuck in 2010 doing things that no longer work or they're completely "allergic" to marketing altogether. You may be incredible at what you do, but if no one knows you exist, then what’s the point?
Speakers Brian Hood, Christopher J. Graham, Matt Ramsey
TopicsDesignArtsBusinessEntrepreneurship
Brian Hood (0:00)
This is the 6 Figure Creative Podcast, Episode 156
Welcome to the 6 Figure Creative Podcast, where our mission is to help you turn your creative passions into a stable, reliable income. If you're in audio, video, design, photography, or really any other creative field, and you just want to learn from other successful creatives, you're in the right place. Welcome back to another episode of the 6 Figure Creative Podcast. I am Brian Hood, and I'm here with my big, bald, beautiful co-host, Christopher J. Graham. How are you doing today, my dude?
Christopher J. Graham (0:32)
I'm fantastic.
I'm having a wonderful, wonderful day, but I don't want to talk about it, Brian. I want to talk about your day.
Brian Hood (0:38)
Honestly, for being fully transparent, both our days, we got on this call today, and we're like, this sucks. Everything sucks today. I hate today. And then we started going through our pre-show checklist, and going through our systems, and it brought us back on track, and now we're energized.
And we started playing with this new toy online, this vocal thing that we're going to talk about later in this interview, where we literally had a competition to see who had a higher vocal range. You had how many octaves, Chris? Three? Three.
Three octaves. Three measly octaves on your vocal range.
Meanwhile, with the incredible Brian Hood, they call me Four Octave Brian, because I can hit four octaves with my voice. So actually, not even that, the tool we were trying it on, couldn't even register my highest note. That's how high it was. It was like, we don't even know what note this is. And that's where I was at.
Christopher J. Graham (1:22)
It's probably because that tool had some artistic taste.
Brian Hood (1:25)
No, we're not talking about tone. We're talking about pitch. And that's what I want on today. We're not talking about tone.
So let's talk about this. We've got a guest on the show today. His name is Matt Ramsey.
He is a, I don't know how to explain him other than a vocal coach, YouTube sensation superstar with over a hundred thousand subscribers on YouTube, millions, over nine million views on YouTube, which is like, I can't even comprehend that. We're not that popular, Chris. We just get like, we have our little piddly podcast. But he's genuinely helped thousands of people around the world as a vocal coach. And we want to pick his brain on a few things around his business. So Matt, welcome to the show, My Dude.
Matt Ramsey (2:02)
Thank you guys so much for having me. Excited to be here.
Christopher J. Graham (2:04)
Yeah, man.
Brian Hood (2:05)
Yes. Yes, we're excited to have you on here as well. So one of the fun things about shifting to the 6 Figure Creative podcast, and now that we've kind of gotten to the rhythm of things a little bit, interview some different guests, is getting people from a wide variety of different backgrounds that we really, we never could have interviewed if we just stuck to the 6 Figure Home Studio, which was our old podcast, or the old season, whatever you want to call it.
And so it's fun to get someone like you on because I've never really ever talked to a vocal coach. I clearly am not a singer, or else we would have been talking about tonality instead of pitch on this little war that Chris and I had.
Clearly never had vocal lessons. Don't need them, because I would be awful, it would be a waste of time. But-
Christopher J. Graham (2:38)
I don't need them either, but only because I was born with raw talent.
Matt Ramsey (2:41)
That's right.
Brian Hood (2:42)
Oh my God, get out of here.
No, incorrect. No, but you have a really cool business, you have a cool business model, and we wanted to bring you on the podcast to highlight some of the cool things that you're doing on here.
Christopher J. Graham (2:51)
Yeah, well, another thing, too, that I think is so interesting about this episode is because your business is so hyper-focused on, like you are selling customer service.
It's, hey, come hang out with me and we'll talk. And I relate with that. Like I'm a business coach. That's my main gig right now. More on that later, folks.
But because you focus on customer service as a job, you're going to inherently understand things about being a creative, freelance entrepreneur who provides a service to a client that other people won't have as much as you do. And I think the beautiful thing, we've talked about this before, is that there's a fellowship of creatives, that creatives as a whole, we all work in these weird little niches, and it's a really spread out fellowship because creative people are creative and they come up with weird business ideas of like, I could teach people how to sing for a living. I could master music for a living. I could make guitar pickups for, you know, there's so many different random creative paths that you could take, but there were still a fellowship of creatives. And when you listen to another creative story about how they grew the crap out of their business, it's inspiring for us as creatives, and it also helps us learn some tips and tricks along the way.
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