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How You Can Work ON Your Business Instead of IN Your Business (Part 2) artwork

How You Can Work ON Your Business Instead of IN Your Business (Part 2)

6 Figure Creative

August 27, 2019

So you’ve spent time working on your business… You’re at the point where you’ve saved time where you can, but you still need more customers to grow your income. Without customers, this is just a hobby. It’s time to focus on 3 different areas you can work on to improve your long-term income.

Speakers Brian Hood, Chris Graham

TopicsDesignArtsBusinessEntrepreneurship

Brian Hood (0:00)

This is the 6 Figure Home Studio Podcast, episode 94

Welcome back to another episode of the 6 Figure Home Studio Podcast. I am your host, Brian Hood, and I'm here with my bald, beautiful, amazing, baby-faced ghost. You're not baby-faced. Chris Graham. Chris, how are you doing, baby-faced?

Chris Graham (0:33)

Man, I'm always doing good with an intro like that. I need some equivalent intro to talk about how great you are.

Brian Hood (0:40)

I don't feel like baby-face is a good thing. Like, I would hate if you called me baby-faced.

Chris Graham (0:45)

Yeah, I feel like I would need to think about really specific compliments that you would receive well and that wouldn't make you uncomfortable.

Brian Hood (0:54)

Nothing makes me uncomfortable, man. You know, I'm interested, I was gonna say I'm gonna eat on the Enneagram. We had like a really good discussion in our Facebook community about the Enneagram. I was surprised by how many people knew about it or even expressed interest about it. One person specifically mentioned, and we're not gonna go down this rabbit hole too far, but I love these rabbit holes.

Someone mentioned, it sounded really like the astrological signs or whatever, like how, you know, like I was born as a Capricorn, and so therefore I will live this life.

Chris Graham (1:20)

John Tidy mentioned that.

Brian Hood (1:22)

Yeah, it's not at all like that at all. It's just like, it's more like a personality kind of assessment.

Chris Graham (1:28)

I mean, we probably shouldn't talk about episode ideas during our banter on the intro, but I do have this idea. I've been working on it where if we had situations that audio engineers or producers or, you know, our audience typically gets into and then we had an Enneagram expert, which would probably be my wife.

She's read like four books.

Brian Hood (1:46)

What are her credentials, Chris? I don't accept guests on the podcast without a PhD in Enneagram.

Is that even a thing?

Chris Graham (1:52)

She's the same credentials we do, which is she's good at self teaching.

Brian Hood (1:56)

She's read some books.

Yeah, we don't have any credentials. I just realized that we have zero credentials.

Chris Graham (2:01)

I've got a bachelor in communication. Yeah, but more on that later.

Brian Hood (2:06)

Emphasis on moron.

Chris Graham (2:13)

It would be interesting to have different scenarios where it's like, okay, you know, the artist storms in and is furious that the revisions weren't correct. How does an eight respond to that? How does a five respond to that? How does a one respond to that?

Brian Hood (2:25)

So for those who don't even know, I'm going to quickly just say the Enneagram boils down to nine different personality types. We're not going to cover them here. I think a good episode would be just doing a good overview of what each of the nine types are and kind of like how to self assess.

But the best thing about the Enneagram is interpersonal relationships.

Trevor, who was on the podcast episode 71, I think it's one of the only interviews that we did without me. It was on my honeymoon. My best friend Trevor was on the podcast. His company Soundstripe, they have 30, 40, 50 people working there now, and every single person has on their Slack profile what their Enneagram number is if you hover their mouse over their profile. And that helps them understand how to deliver certain news or something that's like a negative thing. You approach each of the numbers in a different way. And I think if we all understood that in the studio, that would save a lot of heartache between band members and between you and band members. And if you understood yourself, and that's the big thing. I think a lot of us don't really understand ourselves well enough to know why we react a certain way or how to approach a certain situation a certain way.

Chris Graham (3:26)

So I have two things to say to that. The first that's so interesting is that you and I get along so well because we're weird and because we're eights.

Criticism is almost like a love language for us.

Brian Hood (3:37)

Yeah, it is.

Chris Graham (3:38)

To say, you could be doing better at this, I get warm and fuzzy and I feel loved.

Brian Hood (3:43)

We regularly yell at each other at high volumes, arguing about something passionately.

Chris Graham (3:49)

We probably should do it more.

Brian Hood (3:51)

At the end of it, we're energized and love each other. It's amazing. We're not screaming at each other, but we're just passionately arguing about a topic or something in our own businesses when we're just talking business.

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