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How Struggling Studios Can Adapt To The COVID-19 Crisis artwork

How Struggling Studios Can Adapt To The COVID-19 Crisis

6 Figure Creative

April 7, 2020

The audio industry has been hit hard by the COVID-19 crisis. Studios around the world have had their bookings wiped out, and everyone’s scrambling to adapt. So, what can we do to make it through this crisis and come out of it stronger than we were before?

Speakers Brian Hood, Christopher J. Graham

TopicsDesignArtsBusinessEntrepreneurship

Brian Hood (0:00)

This is the Six Figure Home Studio Podcast, episode 126 You're listening to the Six Figure Home Studio Podcast. The number one resource for running a profitable home recording studio.

Now your hosts, Ryan Hood and Chris Graham. Welcome back to another episode of the 6 Figure Home Studio Podcast. I am your host, Brian Hood, and I'm finally back here with my bald, beautiful, amazing co-host, Christopher J.

Christopher J. Graham (0:34)

Oh, that felt really good.

Brian Hood (0:35)

James, add like a cheer sound right there.

Christopher J. Graham (0:38)

And some reverb.

Brian Hood (0:39)

Yes, actually do that.

Christopher J. Graham (0:40)

And like a 400 millisecond stereo ping pong delay.

Brian Hood (0:43)

I don't know about all that.

Christopher J. Graham (0:44)

Please?

Brian Hood (0:45)

That's awful. Anyways, you've been gone for the last couple of episodes. Things have been crazy related to the coronavirus, which is funny because the last episode you and I did together, we talked a little bit about the coronavirus and all the fallout stuff pre-episode, and I was like, no one wants to hear about that.

Christopher J. Graham (1:00)

Happier times, man. Happier times.

Brian Hood (1:02)

And now it's like, it's two weeks, three weeks later, things have only gotten worse. I'm just glad to have you back for an episode, man.

Christopher J. Graham (1:09)

Me too, man. It's been, you know, mentioned this on the last episode I was on, but I'm a germaphobe.

And-

Brian Hood (1:17)

Really? I didn't know that.

Christopher J. Graham (1:19)

I also have, I think I have some control issues.

Brian Hood (1:23)

That's an Enneagram 8 for you.

Christopher J. Graham (1:24)

Yeah. Pandemics and Chris Graham, not a great combination. But on the bright side, you know, I've been doing a bunch of those, I mentioned this a couple of episodes back, but I've been doing like free mini coaching sessions.

And that, in a world of social distance, has just been so fun. I've met so many people. I feel like I know you guys that listen to this podcast better than I ever have before.

And so that's been fun. So if you want to sign up for one of those, go to chrisgrammastery.com/coaching.

Brian Hood (1:50)

Let me do a little correction for our co-host here. Since he seemed timid on that pitch there.

Christopher J. Graham (1:54)

Please do.

Brian Hood (1:55)

If you want a free coaching session, go to chrisgrammastery.com/coaching, because you just mumbled through that. And people listening to this podcast sped up could not understand what you said.

Christopher J. Graham (2:05)

Oh, snap. OK, good call.

Brian Hood (2:06)

Yeah, so anyways, I just wanted to reiterate that. I've been doing a lot more group coaching for our community members in the Profitable Producer course. We rarely do them every single week, but for the past month, I've done every single week a group coaching call.

And they've had more people than we've had in a while.

And we had so many questions and like, man, there's a lot of uncertainty around coronavirus right now, what people are doing with studios, which is kind of a good segue into this episode, which is as studio owners, what can we do to adapt and change into the new reality that we're in right now? And we've kind of had a series on this, the last two episodes. If you haven't listened to the last two episodes, go listen to the last two episodes. And I'm talking to you, Chris, because I know you haven't heard them yet.

Christopher J. Graham (2:46)

This is true.

Brian Hood (2:46)

Two episodes, we had DK Waddell, who owns the company LaunchPod Media, and they're working with businesses doing all of their podcasting needs.

And they are crushing it right now. They have like 10 engineers on staff. They have 15 or 16 podcasts that are paying them monthly. Every single month, they have a set amount of revenue they're getting every single month.

And it is a substantial amount of money that they're getting per month.

Christopher J. Graham (3:08)

Corona-proof.

Brian Hood (3:09)

I don't know if it's corona-proof, but it's definitely corona-resistant, which is just as good right now.

And then last week, on the episode, I interviewed Joe Wadsworth of theonlinerecordingstudio.com, and they are crushing it right now. It's a fully online recording studio, but they have 30 engineers working for them. I've never heard any studio on Earth following what's called the agency model. You're an agency, and you employ a bunch of basically contractors who are doing work for your agency, and they are absolutely killing it right now to the fact where the 30 engineers they have have too much work to go around. They need more engineers hired on, so they've hired people over the last week. Some of our own podcast listeners are now working for them.

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