Can Meta's Muse AI Agent Save You Money?

Scott Galloway (0:01)

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SPEAKER_2 (1:29)

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Scott Galloway (1:59)

Hey, it's Scott, and I want to introduce you to the new show from ProfG Media hosted by Jack Raines. Each week, Jack takes a big story in tech, money, or markets and asks what it means for your life and your wallet. Today, he's looking at Meta's new AI assistant, Muse, and what happens when AI starts doing the things we've all been putting off. Here's Jack.

Jack Raines (2:22)

Meta just released an AI assistant called Muse. It's free to try and the pitch is that it can do more than just answer your questions. Give it access to the right accounts and it can actually do things for you, find a better price, deal with a subscription, or help sort through administrative tasks that eat up your week. AI agents are still pretty new. They really only became useful around December of last year, as AI models had a noticeable step up in coding capabilities. But until recently, using an AI agent often meant buying a separate computer and spending hours wiring together different apps and workflows or hooking up some sort of cloud server with a database backend. Nobody wanted to do that except a very small group of people in Silicon Valley or addicted to X.

Muse has actually abstracted away all the complicated setup steps, giving users a do everything on my computer for me tool wrapped in a bow.

Mark Zuckerberg's new big bet is that millions of ordinary people are ready to skip all of that and simply ask an assistant to get something done for them. If that bet proves to be correct, it will change how we spend our time and our money.

I'm Jack Raines, an investor at early stage venture capital fund Slow Ventures, writer of the sub-stack newsletter Young Money, and author of the new book Young Money, A Field God to Wealth and Purpose in Your 20s. In this show, we take a big story in tech or money and ask what it means for your life and your wallet.

So let's get into it. What exactly is Muse? Per Meta's launch announcement a few weeks ago, Muse is a personal AI agent. It doesn't just answer questions, it actually does the work. It helps people stay on top of things, takes tasks and projects off their plate, and turns long-term goals into action plans. So Meta officially announced the Muse launch on September 8th. And in the last three weeks or so, Muse has had an estimated 3.4 million downloads and over 76,000 ratings on the App Store. For context, Chat GPT, which is still the biggest consumer AI app, has about 11 million ratings. And Claude Anthropix AI app is at around 270,000 ratings. So most of the consumer applications for AI so far have been a chat bot. You open Chat GPT, you ask it for the weather or to break down a spreadsheet, or you treat it like Google. And for more than 90 percent of people, that's kind of been what AI has been since 2022