Advice Line with Shazi Visram of Happy Family Organics

**Guy Raz** (0:00)
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Hello, and welcome to the Advice Line on How I Built This Lab. I'm Guy Raz. This is the place where we help try to solve your business challenges. Each week, I'm joined by a legendary founder, a former guest on the show who will help me try to help you. And if you're building something and you need advice, give us a call and you just might be the next guest on the show. Our number is 1-800-433-1298.
Leave us a one-minute message that tells us about your business and the issues or questions that you'd like help with. All right, let's get to it. This week I'm joined by Shazi Visram. She's the founder of the baby food company Happy Family Organics and more recently a new baby products company, Healthy Baby. Shazi, it's great to have you back on the show.

**Shazi Visram** (3:37)
That's so fun to be here, Guy. Nice to see you.

**Guy Raz** (3:40)
It's great to see you. And you were first on the show back in January of 2020 And as always, to anyone listening, we'll put a link to it in the show notes. It's a great episode. You started Happy Family Organics around 2003, when you realized it was really hard for parents to find good tasting organic baby food. And you became an advocate for improving nutrition and how children are fit in the US. And then about a decade after launching the company, you sold it. And right around that time, your son was diagnosed with progressive autism. And since we last spoke, I know you've started another company for new parents and their young children. It's called Healthy Baby.
Tell us a little bit more about it.

**Shazi Visram** (4:23)
Yeah. Well, I think along my journey and knowing so much about creating products for babies, I've learned that with autism and developmental health, there's just so much we can do to create a better environment for our growing babies. I think that as we are evolving as a society, we've been putting things into our bodies that weren't originally meant to be there.
Healthy Baby is a brand that creates the healthiest, safest, high-performing products for new families. Our diapers are world-class, really high-quality, high-performing, made with no chemicals of harm, which in today's world, there are so many that can actually harm your baby's nervous system. We pair the product with meaningful developmental content so that parents can feel more regulated and calm and ultimately have a more connected, healthier life.