What Engineering Leaders Can Expect In 2024 | Predictions from Ori Keren

**Conor Bronsdon** (0:00)
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Hey everyone, welcome back to Dev Interrupted. I'm your host, Conor Bronsdon, and I'm delighted to be joined in the Dev Interrupted Dome by LinearB co-founder and CEO Ori Keren. Ori, welcome back to the podcast.

**Ori Keren** (0:56)
It's great to be here and it's great to be in the dome for the first time.

**Conor Bronsdon** (0:59)
Yeah, it's a fun experience if you're not watching us on YouTube and you're maybe listening on Spotify, consider checking it out. It's a lot of fun to watch the whole thing happen.
And that's why Ori and I are here to talk about these fascinating topics that we're hearing all about at DevOps Enterprise Summit 2023 And as we head towards the end of the year, teams worldwide are thinking about what are the trends that we need to pay attention to in 2024? What are OKRs for next year looking like? What are our key initiatives?
So Ori, given your years, your decades really now of development experience, your years as a founder, your experience both startups, scale-ups and enterprises, I wanted to get your take. What are the key predictions that you have about the state of software development and engineering teams in 2024?

**Ori Keren** (1:39)
Yes, so I'll start with the topic that is closest to what we do and what I do around like developer productivity. I think we're going to see a little bit of the conflicting trends. So one, engineering efficiency or developer productivity, measuring that is here to stay. It's almost like if you look at 2008 and the challenges that sales had there, et cetera, strong sales efficiency technologies evolved out of that.
And I believe that from this tough times or tough macroeconomics times, you're going to see engineering efficiency here to stay and sort of like the inheritance of this time. So that's the first thing, like companies who didn't start in 2023 are going to start in 2024 and 2025 It's a no brainer. It's here to stay for them. Another thing that, another two interesting aspects that related to that is I would start with, the first is even in the past, you had like companies that say, hey, I'm going to do it myself. So DIY, I'm going to build like a custom solution for that. We're already starting to see less and less. And I think 2024, my prediction is they're going to almost go away. Same things happen when people say, okay, CRM, do we really need a CRM? Do we really need all the opportunities? We can have it in a spreadsheet or build something over all. And the technology evolved so much that you're behind if you're not starting. So you're going to see less companies that are choosing to do it themselves and kind of like go with some of the solutions.
I would say the last trend that I think we're going to continue to see in engineering efficiency, developer productivity is there's a saying that in the stuff economic times, like the CFO is almost like the new CIO. They're like kind of like making decisions on what information technology do you buy? You got to put like a lot of ROI justification into that. That thing is not going to go away. They're going to still in spirit at least, like be in those conversations. And I think that engineering leaders that won't control the data, understand what's happening, run a metrics program, kind of map what's happening in the organization.
They're going to have tough times like to control the narrative of why they're operating, you know, in a good way and why there's this justification to maybe increase the team. And the times where I was an engineer, I just came to my CEO, hey, I need two or three more people. And I convinced him, you know, by just talking but with hunches and not with data are over.
So I think my other prediction is that engineering leaders who will do this transformation will control the data, will control the narrative and will be able to talk to the CFO, will achieve great things for their organizations and vice versa.