The Most Passive $104K/M Online Business You've Never Heard Of - Ep. #296

Kyle (0:00)

The best part about this business model, we talk about the money and everything like that, and that's awesome. Genuinely, once you get that client in the door, this becomes 99% passive. Majority of the time, your website does not need to be touched ever again. I have clients that have been with me for five years, and I haven't spoken to them or had any communication with them since, and they've been paying me every single month, and that's my goal. People like to talk about real estate like it's passive, but it's definitely not.

Chris Koerner (0:26)

Oh, jeez. I'm getting started.

Kyle (0:29)

It's definitely not. This is a thousand times more passive than real estate. The risk is so much lower. You're not taking out a half a million dollar mortgage on some property, and your overhead is maybe $20 to $25 a month.

Chris Koerner (0:45)

Let me tell you about Kyle. A while back, Kyle texted an old high school friend a screen recording, and 20 minutes later had six grand wired into his bank account, and he had never earned a dollar online before that day. Six years later, he runs what he calls a website landlord business, doing about $104,000 a month with almost no overhead. And yes, he works only an hour or two a day.

He uses cheap online tools to find supply and demand gaps. Then he builds basic websites within those niches. So today, of course, we're going to talk about how you can copy Kyle, what his script is for closing these deals, and what niches are still untapped. Enjoy. Well, Kyle, tell me what a website landlord is.

Kyle (1:26)

So essentially, a website landlord is people who own pieces of internet real estate. And it's not domain flipping or anything like that. It's you're basically building a website for a certain niche in a certain city, and then renting out that lead flow that comes through it to an actual local business owner. So let me give you an example. If I were to build a website right now for junk removal services in Austin, Texas, I don't own a junk removal company. I don't have a client that has a junk removal company. Anybody could build whatever website they want, you know. So I go out and build this website, and that's all about junk removal services in Austin, Texas. I do what's called SEO on the website to get it ranking. It involves content and something called backlinks we can get into later. But I get that website ranking to page one, and once it's on page one of Google so that it shows up any time somebody searches for junk removal services in Austin, Texas, obviously people are going to be clicking on it. Obviously, there are hundreds if not thousands of people in Austin, Texas every day going to Google to try and find the junk removal company. So if my website is one of those sites on page one, I'm going to get a percentage of those people searching. And once it comes to my site, they're going to see the little phone number that's on my website, right? It's called a tracking phone number. I can control where all those calls flows to. It's my dummy number. So when people call that phone number, it automatically forwards to a business owner I've partnered up with, right? But to backtrack just a hair, before I even have a business owner hooked up to them, I'm getting the site to page one, it's getting calls. At first, I'm just letting all those calls go to voicemail before I have a client working with me. It's no big deal. I can go to voicemail. There will be more callers next month. There's never-ending-

Chris Koerner (3:07)

And you're capturing their info.

They're not as likely to convert if you find a guy to buy your leads and he calls them later, but at least you still have the data. And it's proof of concept so you can say, hey, Bob, I get three calls a day for people searching for exactly what you're selling.

Kyle (3:22)

Exactly. Well, the best part about this is that the overhead is so low in this business model. If you're using the most expensive tools or the most drag-and-drop user-friendly tools, you're spending no more than $25 a month in total overhead per site. That's for the hosting, the URL, and the phone number.

So the benefit of that is that once I do have a website, it's getting like 50 to 100 calls or so a month, I'm calling up that junk removal company in Austin, Texas. And I'm like, hey, man, I got this website. It's getting like 50 calls a month of people looking for junk removal services in Austin. Can I connect them to you for a week for free? And I'm not going to take a credit card information from you. I'm not going to make you sign anything. It's literally just a free trial. And sometimes it sounds too good to be true to them. And there's like, it sounds suspicious. Usually, they're like, well, whatever. All you need is my email and phone number. So you give them the free trial.