The Man That Makes Millionaires: Turn $100 to $10k With This Step By Step Formula & Build An Audience From 0 Followers! Alex Hormozi

Alex Hormozi (0:00)

If you want to make more money, you might want to consider doing this.

Steven Bartlett (0:03)

So number one is, hold that thought for just a second, because the thing that comes before that is this graph of yours.

Alex Hormozi (0:09)

Oh God, this is the entrepreneur life cycle, and there are six stages. Now, the vast majority of people get stuck on stage three. I've made some of the biggest career mistakes at this point, and you end up living the same six months for 20 straight years, suffering, until you learn how to break free from it.

Steven Bartlett (0:23)

I wanna go through the whole thing.

Alex Hormozi (0:24)

This is gonna be awesome.

Steven Bartlett (0:26)

Alex Hormozi is the master of business strategy, an artist in scaling companies into the millions, and a leading voice in how to craft your way to success.

Alex Hormozi (0:34)

He's an entrepreneurial powerhouse. Whether you're starting out or wanna go from 1 million to 10 million, there are certain behaviors and actions that will increase the likelihood of success that we're going to go through. But here's the really hard truth that a lot of people don't like talking about. Entrepreneurs must be willing to make impossible choices, have the courage to be willing to be wrong, have shame by failing at things in front of people whose opinions they care about. And that fear keeps people stuck in a job and a life they don't want for years. And that was my path. I had a white collar job, a condo, overlooking the city. Everything is according to plan. And I remember thinking like I didn't want to be alive because I was so afraid. But once you get over the fear, it unleashes this whole new realm of possibility of being able to do what you want. And that is when you can learn the real game of entrepreneurship, such as knowing that business ideas typically come from one of three P's. And you only need one of those three. And then there's the four R's for customer success, how to learn new skills quickly, how to stand out in a competitive market, the winning strategy for 2025 and so much more.

Steven Bartlett (1:28)

So where should I start? I find it incredibly fascinating that when we look at the back end of Spotify and Apple and our audio channels, the majority of people that watch this podcast haven't yet hit the follow button, or the subscribe button wherever you're listening to this. I would like to make a deal with you. If you could do me a huge favour and hit that subscribe button, I will work tirelessly from now until forever to make the show better and better and better and better. I can't tell you how much it helps when you hit that subscribe button. The show gets bigger, which means we can expand the production, bring in all the guests you want to see, and continue to do in this thing we love. If you could do me that small favour and hit the follow button, wherever you're listening to this, that would mean the world to me. That is the only favour I will ever ask you. Thank you so much for your time. Back to this episode.

Alex, if someone's just clicked on this conversation, and they're considering listening for the next couple of hours, based on everything that you do for the millions of entrepreneurs that follow you, that read your books, can you tell me exactly why you believe they should stay and listen, and who should stay and listen?

Alex Hormozi (2:31)

At acquisition.com, we scale businesses. The content that I generate, that we put out, conversations like this, helps people who are going from to 1, just getting off the ground, to helping people go from 1 million to 10 million, to helping the entrepreneurs going from 10 to 100, either get there or exit along the way. And there are frameworks that cross all three of those that I consider both deep and wide, that help any business navigate whatever strategic decision is in front of them to get the highest potential return for their time. And so if you're listening or watching, then if one of those frameworks applies immediately to your business and allows you to pull five years forward in your career, I would say that's a pretty good return on time.

Steven Bartlett (3:18)

For the people that are at zero, what is it that they're typically coming to you to help them with? So if you were one of them, what is it that they want from Alex Hormozi?

Alex Hormozi (3:29)

I think it's there's what they think they want and what they actually need, which are two different things. And so I think what they think they want is some tactic that's going to immediately help them start a business.