The Easiest Way to Actually Make Money With AI⏐Ep. #292

Corey Ganim (0:00)

99 out of 100 people need this service. That's a $3,000 to $5,000 upsell all day. And a lot of people hear that and are like, oh, well, like, I'm not an expert. You don't need to be an AI expert to do this. You just need to be one step ahead of your average client, which is literally you studying this stuff for like seven days. And then you can easily go out and sell it. I did exactly that. So these are seven ways that anybody can sell AI services, followers or no followers. So the first, and this one is such a no-brainer, but nobody is going to do it.

Chris Koerner (0:34)

All right, guys, today we're going to zoom in. I talk a lot about AI consulting this and implement AI in a small business is that yadda yadda yadda. But let's just talk about doing AI audits for small businesses. That's it. And getting paid $1,000 to do it. And all you're doing is prompting Claude and using a voice agent to interview a business owner about his business. That's it. That's all we're talking about today is selling AI audits to small business owners for $1,000.

With basically no cost. It's almost pure profit margin. I found a guy on Twitter who does exactly that. He's very good at it. He tells us how to get customers. He has a seven step process for finding customers that we'll get to at the end. And it's very real, very tactical. You're going to love it.

Corey Ganim (1:13)

I was at lunch one day with a friend of mine who was like, Corey, he's like, I would literally pay you $1,000 just to follow me around for a day in my office and just tell me where I can be using AI.

And that was like a huge light bulb moment for me because I was like, hmm, that's interesting because he's probably not the only one who thinks that. So there's probably a business here, but obviously it's not scalable in the sense that I can't just be driving around to different offices all day and doing that. So what's another way we could do that? And that led me to coming up with this AI audit product, which again, I'm sure we'll get into the weeds of like what that actually entails and how people can implement it. But instead of following people around, we literally just do a Zoom call for 45 minutes, take the transcript, essentially feed it into Claude, research a few different AI tools that people can implement to solve some of their pain points, and then deliver it in a report, and then do a follow-up call and then upsell them on a number of different services. So in a nutshell, it's that simple.

Chris Koerner (2:08)

I love how this business started on that one conversation, because you're like, if one person would pay a thousand bucks for this, there's got to be more. For your friend, did you literally follow him around or did you not even start with that? Did you quickly learn that's not even necessary?

Corey Ganim (2:22)

Yeah, so I didn't even start with that. But it was, I swear, it was such a lightbulb moment. I remember it so vividly, him saying that. And at first, I kind of brushed it off and then I'm driving home. I just could not shake that thought. And I'm like, all right, if this guy who's super successful is offering me to pay me so I can tell him how to learn AI, there's got to be people all across the spectrum of business owners who need this exact same thing.

And in talking to probably 50 to 100 different business owners since, that has absolutely been the case. Like 99 out of 100 people need this service.

Chris Koerner (2:56)

All right. You're speaking my love language here. What about in lieu of a 45 minute Zoom call, would it be more or less effective slash efficient for them to just have a normal workday and just loom the whole thing, like screen record the whole thing?

Corey Ganim (3:10)

So a couple of ways I want to go with that. So and I think what I'm going to kind of tell you next, I think you're going to love it. But that's actually what we did first, right? Because this audit, we actually call it an assessment because it's just a little less.

Yeah, yeah, people hate getting audited, but they don't mind doing an assessment. So that was actually the first iteration of the assessment is when we were kind of piloting this out and doing some of these for free to get feedback, which I recommend anybody do. We asked people, we said, hey, can we add you to our Loom account as a user? And then all we ask you to do is when you sit down to do a deep work session, hit record, work for 60, 90, 120 minutes, and then that'll pipe it right back to us. And then we can take that screen recording and essentially do the assessment based off that. And what we found is that was just asking too much of people, right? Like they either they didn't know how they hadn't used Loom before.