Snow Tha Product: Build a Life That Actually Feels Like Yours

Snow Tha Product (0:00)

Maybe I did live another life, you know, and it's like, maybe that's related to something else, because I'll tell my girls sometimes, like, I'll see things that, like, in my dreams and stuff, and I'm like, I don't even think that's related to me. Like, I don't know what the fuck that is, but I don't know. I'm gonna sound crazy. If you make me talk long enough, I'm gonna sound crazy. They're gonna lock me up, no.

Angie Martinez (0:17)

I don't think you're so crazy at all.

Hey, guys, thanks for watching. This episode is brought to you by Boost Mobile. Our guest today went from a mixtape that hit the Billboard Top Rap Albums chart, to walking away from Atlantic Records, to building her own everything from scratch. She has millions of followers that she's grown when I find this fascinating, that she's grown with no manager, no label, still. No manager, no label, no team, publicist.

Snow Tha Product (0:51)

I mean, like my wife and my son are here. You know, yeah, like I just recently got with a media company that's doing some of the publicity stuff, helping me out with different things. But no, none of that. However, you know, I'm not opposed to maybe someday finding the right manager. I just haven't.

Angie Martinez (1:08)

But I say all that to say that you really embody the spirit of an independent artist, who's found their way and created an amazing following and has had a full career. Kind of on your own.

Snow Tha Product (1:23)

Thank you.

Angie Martinez (1:23)

She's also been one of the most outspoken voices in hip hop on immigration, LGBTQ, identity, mental health. She is a wife, she is a mother, she is Snow Tha Product. In real life today.

Snow Tha Product (1:36)

Thank you. Hi Snow. Hi.

Angie Martinez (1:38)

I feel like we're Instagram friends.

Snow Tha Product (1:40)

I know.

Angie Martinez (1:41)

I feel like I want to buy with you in real life, and so I'm glad you're here today.

Snow Tha Product (1:45)

I'm very glad to be here.

Angie Martinez (1:46)

But I've been following you. We've never met, but I've been following you. We follow each other.

Snow Tha Product (1:50)

Isn't that funny how you could have? Yeah.

Angie Martinez (1:52)

Like I feel like I kind of know you, but.

Snow Tha Product (1:54)

Yeah. And it's been like years where it's like, you know, we kind of like think about like, we're like, okay, should we meet up? And I think it's nice to see you and it does feel like I know you. You know what I'm saying? But let's get to know each other.

Angie Martinez (2:04)

What I'm hoping for today is that people who know you and follow you will get to maybe a little bit of a different level, and then people who don't know you could come to the party.

Snow Tha Product (2:15)

Yeah. God willing.

Angie Martinez (2:16)

Take me to the beginning. How do you even begin this career?

Snow Tha Product (2:21)

When I was a little kid, my dad would make me sing mariachi. When I was really little kid, my dad sang mariachi, my grandpa.

In our family, it was always musical. It was always like, there's a get together, everyone's singing.

Angie Martinez (2:32)

Both your parents are from Mexico?

Snow Tha Product (2:34)

Yeah.

So that's what it was. I ran away from it for a long time. I kind of almost ran away from everything. My dad was a very overbearing dude. So it was like everything he pushed me to do, I was like rebelled at some point. I was like, I don't want to do that.

Angie Martinez (2:48)

Is he first generation here?

Snow Tha Product (2:50)

Yeah. He's in Mexico. Both my parents are in Mexico. Oh, they're still in Mexico. Yeah. Well, they came here, I always say that, got citizenship and then left. So I was just like, what was all this for? Which is weird because now I'm so spoken about immigrants and I'm like, most of the immigrants I know left. So I'm like, what am I even doing? Half the time I'm arguing with myself like, what am I? But I guess, anyway, we'll talk about that. But yeah, that ran away from it at some point. Start freestyling, start rapping, hip hop.

You're listening to music and I think I could do it.

Ms. Lauren Hill, Big Pun, Biggie Pog obviously, Andre 3000, Brat, Shawna, Little Cam, Missy. It's just all the stuff that, I don't know, is good music. And I think I haven't left that vibe when I put on music. I put on the same stuff I listen to my entire life. You know, so I don't know.