New Hermes Agent Pet Update!

**Julian Goldie** (0:00)
Today, I want to show you this powerful new email agent that I've set up with Hermes. And this is basically like a full custom tool that you can use with Hermes for email outreach, right? So I want to break down exactly how it works, step by step, how it works.
What I've built is quite experimental at the same time, but I'm just building it into the agent operating system. I want to show you just what's possible with this sort of stuff. So you can see here basically we have this outreach section inside Hermes. So I've got an agent operating system as you can see right here.
If you go into Hermes, we've got like Hermes Jarvis, which is a voice activated version of Hermes. We have the Hermes Oracle, as you can see right here. But one of the most interesting things that were built is the outreach section. And so what we could do with here is we can train Hermes agent to do email outreach and then we can organize all the data that it comes back with. So we've got a dashboard here with the number of leads plugged in, how many are validated, how many are sendable. If there's any companies that are too big to outreach to, you know, it doesn't make sense because they're just not going to reply, then we skip those. And really the reason that I created this is because we want to use it for, you know, link building, link building outreach for our SEO agency. We do a lot of link building for clients, and we want to build like our own sort of custom tool. And with Hermes agent, it's actually possible to do this. So you can see the recent activity over here, and it gives you the date, who you contacted, etc.
What the topic was. And then we have this section for lead generation. So we can find new leads. We can type in what we want. So if I type in SEO agencies, it pulls up a list of SEO agencies, the domain, the email address, the size of the company, the status, whether the lead is enriched or not. And then it has notes on each lead. And we can choose whether we want to select those and start using them inside a campaign. It actually hides the companies that are too big. We can delete any that we don't like. So if we like, we shouldn't reach out to them. We can delete them off the list. And also we have the campaign section. So if we want to find leads, literally we just type in what type of lead we're looking for. And then from here it finds it and enriches it. Now inside the campaign section, you can see that we can design a campaign. So we already have one over here for backlink outreach. It shows us how many sent, how many drafts we did, how many bounces we got and how many people we contacted. And so over here, we've got the email copy.
We've got the audience who we could reach out to based on those leads I just generated. And from here, we've got the send items as well. So we can see who we sent to. Now emails are hidden here. If we want to unhide them, we just click on that. And also it has a system where if like an email bounces, sometimes we just don't send, you know, and it stops the campaign and just make sure that we verify them first. And then over here, we have the system inside our settings where we can add an API key, right? So for lead generation, we can plug in Hunter as an API key. We can add Firecrawl as well as another API key. We can see which systems we've got set up. And we can also connect, for example, our email address. Now, when you're using something like Hermes, because it's an agent and it's connected to your systems, I would recommend that you have a separate inbox for Hermes agent so that, you know, number one, it doesn't have access to your main inbox. And number two, it's clear that it's an AI agent when you're reaching out to people. You know, you could put that inside the email copy as well. Again, this is just an experiment that I'm working with right now, but it's pretty fun and interesting what you can build with this. And also already it looks really, really cool. So how does this work? Well, you find who you want, then you can enrich it, then you can verify the email address as you work using Hunter. You can filter so you can skip like the, you know, the companies that are too big, then it sends and you can track who replied, right? So you get leads in, replies out, and each step removes a reason really that a cold email would fail from this system. So pretty interesting. I would call it the Hermes outreach engine, and there's really six moving parts. So you can describe who you want to reach. For example, like if I have an SEO agency and want to sell white label to agencies, well, then we can put like, okay, I want to contact SEO agencies who are interested in white label link building. Then we can enrich it. So what this means is basically, it turns each company it finds into a real person and finds the details of them. Then it verifies this. So it checks whether the email address is actually valid or not. It filters it. So it will remove giant companies that are just never going to reply. So number one, you get a better deliverability and better reply rate as well. Then you can send it. So with one message, you get the drafted email campaign and then you can track. You can track all your dashboard, all the settings, all the analytics and everything else.