Local Dominator Review: AI Visibility and Local SEO Strategies for Local Businesses with Eldar Cohen

**James Dooley** (0:01)
Local Dominator Review. Today, I'm joined with the founder, Eldar Cohen. Pleased to meet you, mate. How are you doing?

**Eldar Cohen** (0:09)
I'm doing well. Thank you for having me, James. This is super, super exciting. This is, yeah, like we tried to make this thing happen for a while, so I'm super excited to be here. Thank you.

**James Dooley** (0:20)
Yeah, for sure. So I'm just going to jump straight in, Eldar. I want you to kind of tell me what you believe are the best free features. I've been using it for a while. I think it's an amazing tool, but I want you to tell the audience and people that are watching this, what you believe are the best free features that you have within Local Dominator.

**Eldar Cohen** (0:38)
Absolutely. That's awesome. So before I even talk about the best feature, it's really important to understand, where's the industry going? Where is SEO going?
And when we identify where this industry is going, it was almost a year ago, we changed our entire roadmap. When Local Dominator started, at the beginning, it was just the Google Maps heat map. And respectfully and arguably, it is the best heat maps in the market right now. Not just the graphics in terms of accuracy and everything all around. But at some point, we had to change what we are thinking about the future. Because when Google Maps was dominating, we didn't want to do anything else, just Google Maps. And this is why we invested so much. And you can see that there's a bunch of other tools and stuff. They have tons of stuff, but we didn't have anything. We just had our Google Maps tracker and we perfected it. We did everything we could and everything we can think of to make it the best there is. And then when we realized that the world is changing, SEO is changing, we have to move with the cheese. This is where we started to work on our AI tracker visibility. And we have worked on this for quite some time now. It is, I think it's live for about four months now, something like that, three, four months. And we had about seven to eight months worth of work prior to that. And it took us a very long time to develop this feature because it's not just using API calls to the different LLMs, it actually goes in using our proprietary scrapers to scrape what the LLM does. So it is one of the best tools that you can use today to really understand what AI LLM engine is actually thinking.
And why is that, right? Because if you're asking your AI, your chat sheet PTA question, your question is going to be personalized. So we had to eliminate this to really understand what the AI thinks. So in order to do that, we had to build our own proprietary scrapers, so we can really open a new browser, conduct a search like a real user, manipulate everything around it to be able to do that, and actually get a true solid answer of the AI engine. So with that said, I think that our AI visibility tracker is state of the art, and is one of the best out there.
I'm comparing different things, testing. It is freaking amazing to an extent that it's just... Yeah, like just...

**James Dooley** (3:25)
Just want to expand on that, so obviously I've spoke to you a lot about this and the AI visibility tool I think is amazing. For anyone that doesn't understand, can you just briefly explain why it's so much better to do it like a human would be doing it as opposed to calling upon the API?

**Eldar Cohen** (3:43)
Yeah, absolutely. So when you are making a call to the API, the API is also grounded with different things that you give them, as well as the models. When you are using a fresh browser, the model that you get have more skills and more capabilities to actually conduct a search. So the data that you're getting is not just from the database that they have, it's actually as, you know, they synthesize the answer for whatever they think will, whatever they think will serve the intent better. So when you are doing a path where, let's say there's a query, right? Like who's the best roofer in Dallas, right? If I'll ask this on my ChatGPT, I'm going to get a personalized answers based on my history. So for example, if I've already engaged with, you know, with roofers in Dallas, then most likely those roofers will be in the list and not necessarily the best one.