Kelly Roach: Scale Your Business Without Sacrificing Your Life | Entrepreneurship | YAPClassic
Young and Profiting (YAP) with Hala Taha: Entrepreneurship and Self-Improvement Podcast
September 18, 2026
Building her business while working a full-time job forced Kelly Roach to become intentional with every hour. Then, just as her company began taking off, becoming a mother presented an even greater challenge: how to scale rapidly without sacrificing the family life and freedom she set out to create.
Speakers Hala Taha, Kelly Roach
TopicsEntrepreneurshipBusinessMarketing
Hala Taha (0:00)
Hey, Young and Profiters, let's talk about that moment when your business starts growing beyond your wildest dreams. You go from working solo to managing a team, serving clients and balancing the systems that keep your lights on. I really felt that shift as Young and Profiting grew from side hustle to the media company that it is today, YAP Media. Suddenly, reliable connectivity is no longer just a nice to have. It's become essential to keeping everything moving smoothly. That's why I want to put you guys on to AT&T Business. Think of AT&T Business as your go-to for reliable business connectivity. They help your team, devices, systems, and day-to-day operations stay connected, so you can focus on the important stuff, serving your clients and growing your company. You work way too hard to let a shaky signal slow down your momentum. Give your business the rock-solid foundation it needs with AT&T Business, so you can step into your CEO energy. Powered by AT&T Business. Built to work. Get AT&T Business at business.att.com.
Today's episode is sponsored in part by Shopify, Indeed, AT&T Business, Northwest Registered Agent, Mindstone, and HoneyLove. Shopify is the global commerce platform that helps you grow your business. Start your $1 per month trial at shopify.com/profiting.
Indeed helps you attract, interview, and hire all in one place. Get a $75 sponsored job credit to boost your job's visibility at indeed.com/podcast.
AT&T Business delivers reliable business-grade connectivity that gives your team a competitive edge. Switch to AT&T Business at business.att.com.
Northwest Registered Agent gives you the tools and guidance you need to build a complete business identity. Visit northwestregisteredagent.com/yapfree and start using free resources to build something amazing. Mindstone is an AI transformation company that helps professionals get real value from AI. Get 10% off their four-week AI competency program at experience.mindstone.com/yap.
HoneyLove makes the most advanced sports bras and shapewear on the market. Save 20% off HoneyLove by going to honeylove.com/profiting.
As always, you can find all of our incredible deals in the show notes or at youngandprofiting.com/deals.
What's up, YAP fam? Today, we're unlocking the archives of Young and Profiting for a YAP classic that feels even more relevant today than when we first recorded it. My guest today is Kelly Roach, a bestselling author, business strategist, and powerhouse entrepreneur who went from Fortune 500 sales leader to building multiple eight and nine-figure companies. Now, Kelly broke down all of her amazing marketing and business insights. She is a guru when it comes to business. But what made this conversation so special for me was her take on building success without sacrificing your family, values, or identity. She explained why integrity is becoming one of the biggest advantages in business, and why genuine human connection still wins in a world obsessed with over automation and shortcuts. So YAP fam, sit back, relax, and enjoy this conversation with the incredible business and marketing expert, Kelly Roach. Young and Profiters, welcome back to the show. Today, I have the honor of interviewing one of my all-time favorite entrepreneurs and marketers, and that's Kelly Roach. Kelly Roach is one of my role models. I interviewed her back in episode number 155, and she's back again today on the podcast to give more general entrepreneurship advice. If you haven't heard of Kelly, she's an author, a speaker, a podcaster, and an amazing entrepreneur. She's built over eight different multimillion-dollar businesses. She's one of the most accomplished and successful online entrepreneurs in the world, in the entire world's history, in fact. And she's just absolutely an incredible entrepreneur. So I know today is going to be jam-packed with amazing information. She last came on for episode number 155 where we talked about her conviction marketing framework. Now, this is a conversation that I constantly go back to for my own business. So if you want her 101 on conviction marketing, I highly recommend that all entrepreneurs go check out episode number 155, our first interview together. And like I mentioned before, today's conversation is going to be more general entrepreneurship advice from Kelly. We're going to talk about how to create a business that is prioritizing your family, how to pick the right spouse if you want to be an entrepreneur. We're going to talk about sales, how the market is shifting, and then also we'll touch on her live launch method. So without further ado, Kelly, welcome to Young and Profiting Podcast.
Kelly Roach (4:37)
So excited to be here. Thanks.
Hala Taha (4:40)
I'm very excited for this conversation. So the last time I had you on was actually two years ago.
And I couldn't believe it because I feel like that conversation was just yesterday because I'm constantly reflecting back on everything you taught about conviction marketing. And I just want to say that there's very few entrepreneurs and marketers that I truly look up to and you are one of them. So thank you for being on the show and I can't wait to hear all the gold that's going to come out of your mouth today.
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