I want to help you build a membership in July. (limited time opportunity)

**Jay Clouse** (0:14)
Hello, my friend, welcome to a short, off the cuff, special edition of Creator Science. We have been working hard over here as a team. It has been a crazy, crazy bananas month of June. Not only did we have our offline event for the lab the first week of June, and we were in Boise for all of Craft and Commerce, but we were leading up to this three-day summit. I guess you could call it a four-day summit because we had a Q&A on Friday called the Membership Summit. That was a free four-day event. We've never done anything like that. And on the back of that event, we are now marketing our first live cohort of Build a Beloved Membership, which is my most popular course ever. All this to say, it has been a bananas months, and I'm a week behind on the podcast, but I wanted to come in here and share a quick episode to tell you what we're doing. It's fairly time-sensitive because if you're interested in this, you have to make that decision by Wednesday, July 1st.
But I know the folks who listen to the podcast care a lot, want to know what I'm up to, want to know how we can work together, and so that's what I want to jump in here and share with you today. So, the membership summit. Let me give a quick, quick recap of that. That was a three-day event we ran this past week, Tuesday, June 23rd through Thursday, June 25th, and then on that Friday, we had a Q&A for folks who bought the VIP ticket to the membership summit, and it was all about teaching you why memberships are an opportunity in 2026 and how to build a membership.
Now, that we're beyond that, folks who want to keep moving that experience forward, we're inviting to consider a live four-week cohort of Build a Beloved membership. I released this course back in 2023 as a self-paced course, and it's my most popular course of all time. We've had more than 300 students go through it, almost six figures in revenue as a self-paced course, and it's gotten some real results. We have students who have had multi-five-figure launches, we have students who have six-figure run rates on their memberships going through that course, but I've never taught it live, and I like live teaching. I did it when I was at SPI, and now back in December, I did a signature product bootcamp where I taught live over four weeks how to build your signature product. What I've identified is there's a lot of folks in my audience who really want to get started with a membership, but there are a lot of levers to pull, buttons to push, decisions to make, and it's easy to do this in a way that ends up really burning you out and making decisions that you wish you could reverse and change. And so what we're doing from July 3rd through August 3rd, is taking the best of my self-paced material buildable of a membership, updating it for 2026, and then I'm going to teach it live over those four weeks. So from July 3rd through August 3rd, I'm going to help you build a recurring revenue business based on a membership that people want to join and want to stick around in. It's everything I've learned building the lab over the last five years. The lab has earned over one and a half million dollars in its lifetime, almost $500,000 just last year. So I've learned a lot and in membership years, I feel like the lab is a lot older than most memberships you come across. So we've gone through iterations, we've made changes, we're going to make more iterations and changes over the next couple of months. But I've learned a lot. A lot of people come to me for advice on this. I had the self-paced course, but I've never run this live. I think it's going to be the best live course I've ever done.
We announced it on Wednesday at the membership summit, and we've had more than 30 people enroll already, people who are amateur athletes. We have one member who is a legendary podcast show with 25 million downloads. It's going to be a really, really cool group. We're going to learn and do this together.
If you keep up with the assignments by the end of July, by August 3rd, I guess I should say, you will be doing your private opening of your membership and bringing people in, real members, real paying members, without even having a sales page. So if I could break this down week by week, that's what I'm going to do here. Again, it runs Friday, July 3rd through Monday, August 3rd. That Friday, July 3rd, I know it's a holiday in the US. That's just our kickoff call. So if you miss that, not a huge deal. Our first teaching week is Monday, July 6th. And basically, the design of the program is this.