How to Automate Lead Gen + Sales with GPT-6 Astra!

Julian Goldie (0:00)

Today, I want to show you some of the best systems that we've got set up to start doing lead generation with Astra 6 and GPT-6 itself. So this is a system that we've set up to basically generate leads and do the outreach system and campaign for us, to write the emails themselves, and to manage our inbox as well, which is pretty cool. How does this all work? Well, let me guide you through it, and I'll show you exactly how this works step by step. So what we want to do is we have a system here, as you can see, for lead generation inside our HOS. And the first step is to identify who's your customer. Who do you want to work with? Now, you can switch the number of results you have here, so how many leads you want to generate, and you can see there's some example searches like so, or you can import your own leads as well with a CSV. So let's say, for example, I want to work with SEO agencies, I can plug in SEO agencies over here. So we can type in find leads like this, and what it's actually going to do is use something called Hunter. Hunter generates the leads for us. So for example, when we've typed in SEO agencies over here, we've got the results, we typed in find leads, and then as we scroll down, we've got the details of those leads to reach out to. So you can see here, for example, these are different websites that we can potentially work with. So with these leads we've generated, we just need to enrich them, which means that we need to basically find the email address and the details of that particular contact. How do we do that? We click on the Enrich Leads section here. Now, if you want to delete any of these leads, you can delete them like so. And also, if you want to build something like this, well, you can go over to Astra 6 and get it to build it for you, or you can use our Agent OS system that's already set up. Link in the comments description, or go to the aiprofitboram.com to get access. And that can enrich the leads, as you can see right here. So these are all leads where we've now found the email address that we didn't have two seconds ago. So the cool thing about this is basically, we plug in Hunter API, we plug in Astra 6 or whichever model you prefer to use, and then we've got an instant lead generation system. And by the way, this is based on a question from Harry. So Harry was asking, like, you know, I want a full AI system that runs like an AI sales team for outreach stuff where I can handle leads and everything else. So we have this lead generation system that can basically find leads and enrich leads for you and do the outreach for you as well. Well, before we do more of the outreach, I want to show you as well a system that was set up for the sales agent. So this basically pulls in the latest reports from my team and the sales calls that we've had. And then it gives us all the details of the latest calls my reps have had in the sales team. Right. Why is that important? Because basically there's so many different calls inside my team. You know, we've got like four sales reps. It's a big team of people. And also quite often we need to like coach our team and give them tips. So what this system does, it pulls in the latest sales calls that my team has had. And I can switch between confidential and non-confidential here. So the reason that, for example, like the name of the rep is blanked out is because I've got this switched on for the demo. But basically it can analyze, okay, how did my team perform? What did they do?

Did they follow the SAP? Did they follow the process, et cetera? So when it comes to managing the sales team and also doing the lead generation, we can do it all from one place inside one system, which is beautiful. And by the way, you might be thinking, okay, like this sounds great. Which one should I focus on first? Personally, I would reckon for Harry particularly, it's just focus on one system at a time. So for example, if lead generation is more important than managing your sales teams calls, I would focus on that first, but just pick one so you don't get overwhelmed in setting them both up at the same time. Then you can set up the next one later. All right. Now, once you've got the details of the leads you want to reach out to, which you can see over here, we can then add these to a campaign, right? So we can select these people, and then we can, from there, verify their email addresses, okay? Now, this is important as well, because quite often, if you're reaching out via called email, you want to be able to verify that the email addresses don't bounce. And a lot of the email addresses you'll find with systems like this, they're not verified. And so we need to review them, which is what we've done right here, all right? Now, once we've done that, you can see the two we shouldn't be using, because they've been marked as invalid, and two, we've got ready to go. Nice. Now, what we can do in the next section is we can start running a campaign. So we've got the campaign here with our leads that we just found and verified, and we can tell our agent, okay, here's what it's about. So I'm going to say, we're reaching out to SEO agencies about our link building services for Goldie Agency. They can book in a free SEO strategy session here at juliangoldie.com, okay? So now the tool can actually write the email campaign for the leads that we're reaching out to. So you can see that it's now written the email campaign, like so, and it's drafted out. So it's personalized it to, for example, this person from this company, right? So it's broken it down step by step. And then it's also included details on how to opt out from that campaign. And we can switch between the two leads, like so. So we can preview them and view them. And then once we're happy with that, then we can actually just give it a name, click on create campaign, and boom, we can start reaching out to those leads, right? So we've got the leads over here. We can activate that whenever we want. And that's all plugged in. Now you might wonder, how do you connect it? So if you're using the Agent OS system from us, you can just get the zip file, and then you can install it. I would ask your agent to configure the APIs for you. You can configure them yourself, but I think it's always easier to get your agent to do as much as it can or the heavy lifting for you, just save you time. And then you can get your Hunter API key. You can use Firecrawl as well, and you just configure the email that you want to send from. But that's basically it. That's the whole system. And then your AI agents will read the inbox, manage replies, send emails for you as well, as you can see right here. And that's basically the whole system.