Greatest Hits #6 - Sam Retells All - Selling for 10s of Millions after Making Millions with an Email Newsletter

**Sam Parr** (0:00)
All right, everyone, we have a quick ad for HubSpot. Sales super teams aren't built overnight. They require unicorn level talent, endless training, huge budgets, and lots of luck.
Or you could just use Sales Hub from HubSpot. It's an all-in-one platform built with all the tools for your success.
Smarter prospecting, check. Faster revenue, yup. Scales with your team, sure does. But in Sam's speak, I'm gonna put it way simpler. Just go to hubspot.com/sales, and it will make selling easier, faster, and more efficient. hubspot.com/sales.

**Shaan Puri** (0:31)
This episode is brought to you by the HubSpot Podcast Network.
But what is the HubSpot Podcast Network? That's right. It's a new thing by HubSpot. They started with our podcast, and now they're branching into more and more podcasts with experts in different business areas. So you might have a podcast about marketing, or sales, or operations, or customer service.
And we're gonna go over through the different podcasts on this network. Some are more entertaining, some are more informational, some are a good mix of both. That's what we try to do here.
And HubSpot's goal here is to have on-demand mentors. So if you're an entrepreneur, you're a startup, you're scaling up, you're gonna be able to hear practical tips and inspirational stories by listening to the different podcasts on their network. Which by the way, I think this is a smart idea. Too many brands just try to sell you their thing. HubSpot, I love their approach here. They're like, let's put out great, valuable, free content and help more companies succeed. And the more companies that we help succeed, the more we'll eventually come back to us, sort of like a good karma kind of thing. So listen, learn, and grow with HubSpot Podcast Network, hubspot.com/podcastnetwork.

**Sam Parr** (1:34)
All right, we have another Greatest Hits episode. And what we're gonna do is we're gonna air this episode that Shaan did about 18 months ago, and I'm gonna talk over it and give commentary. People seem to like this. And over the next couple of weeks, we're actually gonna do this where we do commentary over lots of different interviews, whether it's ours or not. And well, you're gonna see, it's gonna be pretty good. But today, we've got a good one. And I say that with hesitation. Why? Because it's about me. I'm Sam Parr. I started The Hustle. I don't actually think that... When I started HustleCon, this is this big event we have, I always had a rule where I'm like, I'm not gonna talk at my own event. That's kind of lame.
I think it's weird. And I always thought it was weird to kind of talk about myself a lot on this podcast, because it's not supposed to be about me. But by the numbers, this is like a pretty popular episode and a lot of people want to know how to make money off of newsletters.
And we just sold our company for tens of millions of dollars, like eight weeks ago or something like that. So people have been asking about this and we're on our fourth or fifth or sixth installment of this and this is like the fourth or fifth or sixth most downloaded episode. So here we are. We're gonna play this episode. In this episode, I'm gonna explain how I started The Hustle. So when The Hustle sold, we had millions of subscriber, we were doing eight figures in ad and subscription revenue. And it was a great company. And I loved working here and I loved building this company.
So I'm gonna talk to you about how I did it. And I'm gonna give an update. This interview was 18 months old maybe, maybe 20 months old.
And I'll talk throughout and kind of give you an update on how things turned out.
And let's see how it goes. So let's get into the interview.
We're gonna be launching a ton of new stuff by the way. So we've been doing this little series where we do a recap on the greatest hits, but we've got this cool thing where we're gonna splice together different people's interviews and different bits of content throughout the YouTube and podcast world. And Shaan and I are gonna like roll together themes on.
So for example, like we'll talk about how stuff is not or is rarely an overnight success and it takes a long time. So we're gonna have interviews with people explaining how long it took them to make stuff, even though you assume that it happened much faster than it did. So that's one example. That's gonna be cool. So in order to know when those are live, you gotta hit the subscribe button though. So hit the subscribe button on iTunes and also hit the follow button on Spotify. The more you do that, the more followers we get, which means the higher in the ratings that we go and the higher in the ratings we go, the more listeners we get. And the more listeners get, the more we could do this. Please do that. Let's start the show.