Amouranth: How This OnlyFans Model Built A $40 Million Business Empire

**Shaan Puri** (0:00)
All right, there's this amazing book called Getting Everything You Can Out Of All You've Got. I read it a few years ago and it changed my life.
And the reason I loved it was because it basically talks about how to get and make more money using things that you already have.
Coincidentally, today's podcast is brought to you by Business Made Simple. It's a podcast by Donald Miller, who I'm gonna tell you about in a second, but he has this amazing episode that's all related to this book and the things that I learned in this book. It's called How To Make Money With What You Already Have. It's an incredible episode. Talks about all the stuff that I learned in this book. The host is Donald Miller. I didn't know who Donald Miller was up until recently, but over the last 12 months, this is totally by coincidence. It was all separate people. They said, you have to check out Donald Miller. He's amazing. So I'm happy that he's part of HubSpot's podcast network. You can check it out, Business Made Simple Podcast. It's where he coaches you on how to build your business like an airplane, where the cockpit is your leadership, the body is your overhead, the right engine is your marketing, the left engine is your sales.
You have to check it out. This guy's amazing. It's called Business Made Simple with Donald Miller.

**Sam Parr** (1:02)
I think you've made something like, is this, do I have this number right? $30 million through like OnlyFans and like your other kind of platforms where people subscribe to you.

**Kaitlyn Michelle Siragusa** (1:14)
Yeah, that's just on OnlyFans though, but yes.

**Sam Parr** (1:16)
Just on OnlyFans. What is the, do you have like a total number that's even more impressive?

**Kaitlyn Michelle Siragusa** (1:20)
Oh God, I haven't really looked in a while.

**Sam Parr** (1:22)
But maybe like 40 million or something like that.

**Kaitlyn Michelle Siragusa** (1:25)
Something like that.

**Sam Parr** (1:32)
All right, what's up, we just had Kate, also known as Amouranth, on the podcast.
She is, I think, the number one creator on OnlyFans. She has made over $30 million on OnlyFans in like two years. So it's kind of insane what she's done, building up a following and then turning that into like, I don't know, she's probably one of the top earners on social media, period. And most people don't know about her or ever heard of her. So I thought that was pretty cool. Sam, what'd you think?

**Shaan Puri** (2:00)
Did any of the stats that she said surprise you or shock you?

**Sam Parr** (2:03)
Well, I had heard the money part out like before this, which is why I was like interested in, she reached out to us to be like, hey, can I come on the pod? And so, you know, I was down for it for that, but that's the most shocking number.
The other part that was shocking was just that she was pretty nonchalant about it.

**Shaan Puri** (2:19)
I was pretty surprised at how sophisticated her empire is. You know, she talks about how she's now offering the service. She basically built this media empire and now she's offering it as an agency to other women.
And she kind of dismissed it as like, yeah, it's just a small thing. And I have a feeling it's significantly bigger than she kind of like the energy that she was giving out. And I find that to be incredibly fascinating.

**Sam Parr** (2:43)
Yeah, I think she's kind of a killer in terms of like how she's, like how she's done it, right? How she built her brand. I mean, she's basically like, okay, Kim Kardashian built like a mega brand kind of doing this stuff and like, you know, has turned it into a TV show and all kinds of other things.
But like in the social media world, she's kind of like on that level, right? She's like pretty A-list in the world of social media in terms of how many social media people can pull in tens of millions of dollars a year. There's very, very few.

**Shaan Puri** (3:12)
With like a five person staff.

**Sam Parr** (3:14)
With like, yeah, with like, you know, a small team behind them and not even in a category where you're getting like, you know, mainstream brand deals from like whoever, you know, like Coca Cola or whatever.

**Shaan Puri** (3:22)
Yeah, it was really fascinating. So hope you guys enjoy it.

**Sam Parr** (3:26)
Hi, Kaitlyn.

**Kaitlyn Michelle Siragusa** (3:27)
I was downloading Zoom and then I realized it wasn't Zoom, so whoops.