#57 - Corona Business Ideas, Stock Buybacks & Recession Proof Businesses

**Sam** (0:00)
Special edition, so we have this nice studio here, we worked hard to set it up, and we are no longer using it.

**Shaan** (0:07)
Well, we're using the best we got, and that's what we got to do right now. I'm a little out of breath because I just did a bunch of pushups to get myself ready for a podcast, because normally I feed off that in-person energy of yours, and I don't know if this remote podcast is going to do it for me.

**Sam** (0:28)
We just had Jordan Harbinger on the show.
We're basically, this guy, he's helped us a ton. He's got this great podcast, Jordan Harbinger Show. I'm still in plug mode, but we just recorded eight or five different commercials where we're going to be promoting him on our podcast. He's really talented. He was so much better than we were.

**Shaan** (0:46)
Dude, he flipped the switch. It was like, yeah, we're just shooting the shit. I was like, okay, it's all normal. He's like, okay, so something like this, and then he went into host mode.

**Sam** (0:56)
Yeah, he crushed it, man.

**Shaan** (0:58)
Oh, you've been doing this for 12 and a half years. That makes sense. I understand now.

**Sam** (1:03)
Yeah, he's talented.
So we're going to be promoting him on our thing, and he's kind enough to promote us on his show. I'm excited. He was cool.

**Shaan** (1:13)
I think that's a good idea.

**Sam** (1:16)
So we, Corona, Corona, Corona.

**Shaan** (1:20)
How's your quarantine going?

**Sam** (1:22)
I hate it. I'm at the office.

**Shaan** (1:23)
I can tell you.

**Sam** (1:25)
So where we are in San Francisco, Mayor Breed, Lennon Breed, it's a rule or I don't know what it is, a ban, a rule. You can't be out walking around unless you have to be.
I thought I had to be here to record, so I kind of got through, but it's freaking crazy.

**Shaan** (1:41)
Yeah, they declared, I think it's called Shelter in Place or something like that, which basically you need to stay home, regardless if you have it or not, except for grocery stores, hospitals, and pharmacy maybe, something like that.

**Sam** (1:56)
And I said this to our company, and people can take this the wrong way, but basically, where there's tragedy and where there's a downturn, there's opportunity. And I plan on pouncing on that.
So obviously, first and foremost, it's sad that everyone's getting fucked up, and that's horrible, and people are actually getting, I mean, it's literally life or death for some people. But in terms of business, there's a lot of people in our trends group that are screwed right now. And I feel for them, I also think that this can make some people, hopefully them, much stronger and they can come out on top.

**Shaan** (2:35)
Yeah, there's a difference between exploitation, which is, oh, there's some problem, I'm going to go buy all the hand sanitizer and mark it up 5X, right? That's exploitation versus opportunity, which is to say, hey, there's a whole set of new problems that exist now or existing problems that have been unmasked.
And if you're a business person, you're in the business of finding solutions to problems because now there's a market of people who want them or who need them. And so I'm down with you if it's more about, hey, this is going to build some resiliency. This is going to wash away some things that shouldn't have, what's the phrase where it's like, you only find out who's swimming naked when the tide falls in. Yeah, there's some things like that that are going on, but there's also just a whole bunch of opportunities that are created because now there's a whole bunch of people experiencing a new set of problems.

**Sam** (3:23)
Yeah, it's craziness. This reminds me of 9-11. We'll see what happens.
But I think that what we're going to do today is talk about a ton of Corona-related businesses and different opportunities. You want to kick it off or you want me to?

**Shaan** (3:44)
Yeah, so I send my 1-2-3 letter every Sunday night and I wrote it to you. This is the first one I sent to you. So you'll have it now.
But I wrote at the top, I said, this email is either going to be all about Corona or there'll be zero Corona. I'm just going to distract you from it. I don't know which one it is. Let me just start writing and let's see what happens. And it turned out to be more of an all Corona thing because this is like nothing I've ever experienced.