300 |💥 AI done right - behind the scenes of the most advanced AI company I work with, with Ari Supran, CEO of Sonance

**Isar Meitis** (0:00)
Hello, and welcome to episode 300 of the Leveraging AI Podcast, the podcast that shares practical, ethical ways to leverage AI, improve efficiency, grow your business, and advance your career. This is Isar Meitis, your host. And as you can imagine, I'm really excited because it is episode 300 But before we talk about that, I wanna thank you, each and every one of you, for listening to this podcast. Some of you have been with me in this journey for over three years now. Some of you are probably just getting started, but I really, really wanna thank you for being a part of this. More or less everything that I do right now, from helping companies, really large companies, really small companies in multiple areas around the world, in different industries, help them with AI adoption, wouldn't happen before or without this podcast. And so again, thank you. But I try every single week to make the best episode that I can, but obviously 300 is a big number that is worth celebrating and doing something special. And I thought a lot of what is that special thing that I want to do for episode 300 And what I decided is I decided that I want to take you on a tour, show you a glimpse, if you want a backstage pass to how my most advanced client, the company that I know personally well from all the people that I work with, and that's dozens of companies in the last three years, that are really doing AI transformation right. And what we're going to do is we're going to look at it through the lens with the help of the CEO of the company, and we're going to cover everything that they are doing, from which people are doing what, from an HR perspective, from a training perspective, from a hiring perspective, which technologies they're using, what processes they have in place, what are they using agents for, which concepts drive their decision making, and so on and so forth. The goal is really to show you what successful AI transformation can look like and what questions does it raise. There's not just only answers, I'm not sure if it's going to be a lot of interesting questions that are going to come up or hesitations about different things, but it is going to show you what the path can look like. And we're going to talk a lot about the path as well and the way we both got started. So Ari Supran, who is the CEO of Sonance and he's the guest of our show today, him and I met just over three years ago, I think, and we started working together shortly after because we clicked very much in the way we think and we approach things. And the company that he's running is not a high-tech company, they don't write code, they are a manufacturing business and they distribute what they manufacture with all the complexities that come with it. And what Ari is going to share with you is all the issues that he faced through these three years and how he thinks about the process and what he has done that worked and what he has done that didn't work and what does he would recommend to anybody to start today and how to do the things right based on what he knows today, which may not be the thing that we're going to say a year from now, but as of right now, it is probably the right thing to do.
Again, the process started for Ari and I just about 3 years ago with just a 2-day training to him and his team on how to start implementing AI. And from that moment on and even before Ari took over, and really with an incredible combination of first of all, real passion for AI, but also with lots of management skill and vision to drive this process to where they are right now. And I'm going to let him explain where they are right now, because I think it will be a lot more valuable than me sharing their story.
Ari's ability to really take these concepts and run with them, both in a personal perspective and on a company vision and implementation perspective are truly inspiring. So I'm really, really excited to have him as a guest of the show today. Ari, welcome to Leveraging AI.

**Ari Supran** (3:41)
Thank you. Honored to be here.

**Isar Meitis** (3:43)
It's you and I meet weekly to talk about this stuff. So it's very, very hard to decide where to get started even. But I would love for you to first of all, share a little bit about the company. So people get an idea who you are, what you do, how many people, stuff like that.