14 Uncomfortable Truths About Human Psychology - Gurwinder Bhogal - #805

**Chris Williamson** (0:00)
What's happening, people? Welcome back to the show. My guest today is gurwinder Bhogal. He's a programmer and a writer. gurwinder is one of my favourite Twitter followers. He's written yet another mega thread, exploring human nature, cognitive biases, mental models, status games, crowd behaviour and social media. And it's fantastic. And today we get to go through some of my favourites. Expect to learn why our mental model of the world assumes that people are just like us, why narcissists tend to inject themselves into every story, no matter how unrelated or tenuous, the role of post-journalism in a world of fake news, why we navigate the world through stories and not statistics or facts, why people specialise in things that they are actually bad at, and much more. These are some of my favourite episodes. They absolutely fly by. They're so much fun for me and the guests to do. And gurwinder just writes and thinks all the time. And then I grab him and I drag him in front of a camera and I force him to speak to me for two hours. And then he runs away for another four months. And then we do it again. And that's kind of his sort of hibernation cycle thing. And it's great. And I'm not going to stop. And I really hope that you enjoy the episode because I think it's awesome. This episode is brought to you by Shopify. Shopify is the global commerce platform that helps you sell at every stage of your business. From the launch your online shop stage to the first real life store stage, all the way to the did we just hit a million orders stage? Shopify is there to help you grow. Whether you're selling scented soap or offering outdoor outfits, Shopify helps you sell everywhere. From their all-in-one e-commerce platform to their in-person POS system, wherever and whatever you're selling, Shopify has got you covered. Shopify helps you turn browsers into buyers with the internet's best converting checkout. 36% better on average compared to other leading commerce platforms. You would be amazed at how many massive brands you love use Shopify. Gymshark, perhaps one of the biggest independent sportswear companies in the world uses Shopify. And if it is good enough for them, it is good enough for you. So if you are looking to get started at selling something online, Shopify is the easiest, quickest and most convenient way to do it. Plus, you can sign up for a $1 per month trial period at shopify.com/modernwisdom, all lowercase, that's shopify.com/modernwisdom to grow your business no matter what stage you're in. Honestly, the difference in the quality of your life when you have a world-class backpack is pretty hard to describe. Nomatic make the most functional, durable and innovative backpacks, bags, luggage and accessories that I've ever used. Their 20-litre travel pack and carry-on classic are absolute game changers. The amount of thought that they've put into every pouch and zipper is incredible. They're beautifully designed and not over-engineered and will literally last you a lifetime because they've got a lifetime guarantee. So if it breaks at any point, they'll give you a new one. They also offer free shipping on orders over $49 in the contiguous United States. And if you don't love your purchase, you can return or exchange your item 30 days after you've received it for any reason. Nomatic is offering modern Wisdom listeners 20% off their first purchase when they go to nomatic.com/modernwisdom and using the code MW20 at checkout. That's nomatic.com/modernwisdom and MW20 at checkout. This episode is brought to you by Whoop. I've won Whoop for over four years now since way before they were a partner on the show. And it is the only wearable I have ever stuck with because it's the best. It is so innocuous. You do not remember that you've got it on. And yet it tracks absolutely everything 24 7 via something from your wrist. It tracks your heart rate. It tracks your sleep, your recovery, all of your workouts, your resting heart rate, your heart rate variability, how much you're breathing throughout the night. It puts all of this into an app and spits out very simple, easy to understand and fantastically usable data. It's phenomenal. I am a massive, massive fan of Whoop. And that is why it's the only wearable that I've ever stuck with. You can join for free, pay nothing for the brand new Whoop 4 strap. Plus you get your first month for free and there's a 30 day money back guarantee. So you can buy it for free, try it for free. And if you do not like it after 29 days, they will give you your money back. Head to join.whoop.com/modernwisdom. That's join.whoop.com/modernwisdom.