Top Marathoner, Ken Rideout, On Making Money, Dealing With Addiction, And Mental Toughness

**Sam Parr** (0:00)
All right, there's this amazing book called Getting Everything You Can Out Of All You've Got. I read it a few years ago and it changed my life.
And the reason I loved it was because it basically talks about how to get and make more money using things that you already have.
Coincidentally, today's podcast is brought to you by Business Made Simple. It's a podcast by Donald Miller, who I'm gonna tell you about in a second, but he has this amazing episode that's all related to this book and the things that I learned in this book. It's called How To Make Money With What You Already Have. It's an incredible episode. It talks about all the stuff that I learned in this book. The host is Donald Miller. I didn't know who Donald Miller was up until recently, but over the last 12 months, this is totally by coincidence. It was all separate people. They said, you have to check out Donald Miller. He's amazing. So I'm happy that he's part of HubSpot's podcast network. You can check it out, Business Made Simple Podcast. It's where he coaches you on how to build your business like an airplane, where the cockpit is your leadership, the body is your overhead, the right engine is your marketing, the left engine is your sales.
You have to check it out. This guy's amazing. It's called Business Made Simple with Donald Miller.

**Ken Rideout** (1:02)
Back in like the late 90s, trading desk was like a locker room. It was very like alpha driven, a lot of hazing and shit. But I mean, I was at the time boxing for the New York Athletic Club. I had played hockey. I mean, I worked in a prison for four years. So these nerds were hazing me and one day I just cuffed the guy. I just slapped him across the face and almost knocked him out of his seat. And needless to say, they fired me, but I was covering these young guys at Enron and they told the senior traders what had happened.
And one of the senior traders who happened to be from Maasers Vignette outside of Boston called me up, said, hey, I got a job. I didn't even know we had competitors. That's how naive I was. I didn't know there were other brokerage shops.
I was there like two months. And I mean, I barely knew what a bidding offer was.
And this other competitor offered me a job starting the next Monday.

**SPEAKER_3** (1:49)
Okay.

**Sam Parr** (1:57)
All right, we get right into this. Ken, thanks for coming, man.
Do you know at all what you're getting into or no?

**Ken Rideout** (2:04)
Yeah, yeah, I heard Andrew Huberman on the show, my friend Andrew.

**Sam Parr** (2:08)
Good, well, I'll let you kind of do the intro, but I want to tell our audience what I know about you and why I think it's cool that we have you.
Basically, I was telling Shaan, so we take pride in finding people a little bit before they explode. You're getting quite popular. You were in The Wall Street Journal the other day, so things are happening for you. But you're, to me, you're like the next David Goggins in my mind.
You're kind of a freak athletically, but you're also more so a freak mentally. And you talk about a lot of just being tough. You got some crazy quotes that we'll talk about later about how you like running because it's all about suffering and things like that. And so you said a lot of really interesting things. Shaan and I are also huge combat sports fans, so I listened to the podcast with Teddy Atlas that you're on. And I know a bit about your background, and so I wanted to have you on to talk about that. Typically, we talk about business stuff. Huberman was a little bit of a... We had him on, that was a little non-business. You're a little bit non-business. But you had like an interesting background where you worked on Wall Street, worked at Enron, I think. You did a bunch of interesting stuff. And so that's kind of why we had you on.
How do you give your introduction? What do you say you do?

**Ken Rideout** (3:12)
Yeah, well, thank you for that introduction. When I hear people introduce me sometimes, I almost don't feel like they're talking about me because I think part of what makes me unique is I at times don't have the highest opinion of myself and always feel like I should be doing more. But I think that the comparison to David Goggins is somewhat accurate, although it's accurate. I can see why others would think that, but I don't think that it's a perfect analysis. And I take it as a compliment.