#203 - Why Dunder Mifflin Should Be a Real Paper Company & An Inside Look Into MicroAcquire With Andrew Gazdecki

**Sam Parr** (0:00)
All right, there's this amazing book called Getting Everything You Can Out of All You've Got. I read it a few years ago and it changed my life.
And the reason I loved it was because it basically talks about how to get and make more money using things that you already have.
Coincidentally, today's podcast is brought to you by Business Made Simple. It's a podcast by Donald Miller, who I'm gonna tell you about in a second, but he has this amazing episode that's all related to this book and the things that I learned in this book. It's called How to Make Money With What You Already Have. It's an incredible episode. Talks about all the stuff that I learned in this book. The host is Donald Miller. I didn't know who Donald Miller was up until recently, but over the last 12 months, this is totally by coincidence. It was all separate people. They said, you have to check out Donald Miller. He's amazing. So I'm happy that he's part of HubSpot's Podcast Network. You can check it out, Business Made Simple Podcast. It's where he coaches you on how to build your business like an airplane, where the cockpit is your leadership, the body is your overhead, the right engine is your marketing, the left engine is your sales.
You have to check it out. This guy's amazing. It's called Business Made Simple with Donald Miller.

**Shaan Patel** (1:02)
I used to go to an ATM machine and just put my card in and say print balance and just look at it. And he's like, I would just do that every day.

**Sam Parr** (1:23)
So we have an interview with MicroAcquire.
Well, we talk all about it then.
And it's with Andrew. He sells startups, basically, on MicroAcquire. It's a marketplace for selling startups. But we're going to talk about some ideas first and catch up. I've hired someone, Jake McDonald, to do research. I just sent you...

**Shaan Patel** (1:42)
You of course hired a guy who looks like a football player. And yet he's your business researcher guy.

**Sam Parr** (1:49)
Well...

**Shaan Patel** (1:50)
Jacked.

**Sam Parr** (1:51)
So here's the secret, which is, Shaan has had a little bit of help with research for a very long time.
And his name is Ben. We've talked about Ben. Ben's amazing. And I got jealous. And I said, I want a Ben. So I went and hired a Ben. And his name is Jake. I had Jake call Ben to get all of his research tips. And Ben did a really good job. And I just sent to you, Shaan, my Notion doc with all Jake's stuff.
It's good, right? You see how he organized it?

**Shaan Patel** (2:19)
Very thorough.

**Sam Parr** (2:20)
Yeah. He's wonderful.
So we're going to be a little bit more well-researched. Although he doesn't start technically till next week. We're still getting used to things.

**Shaan Patel** (2:30)
Training wheels. Yeah. All right. Cool. So basically, we're going to do a couple ideas now. And then Andrew is going to join. Andrew is the founder of MicroAcquire, which is Zillow for buying and selling companies. So we bought one company on there.
Basically, me and Andrew bought a business for this kid who was like a college senior. We bought him a business to go run just as an experiment. And that was the first time I used it. So I think it's pretty cool. He's going to tell us about his previous company, which he sold for tens of millions, how that deal came about, how he structured it, what he did with the money. So we were like, all right, if you're going to come on, you got to tell us what you did with the money. So he tells us about what he bought, how he invests his money, his very boring investment strategy, and why he chooses to do that.
So yeah, we're going to talk about that with Andrew. But first, a couple ideas. All right, so I want to talk about this tweet I saw.
And it's a tweet from Doug Ludlow. You know who that is?

**Sam Parr** (3:25)
Yeah, Main Street.

**Shaan Patel** (3:27)
Yeah, CEO of Main Street, founder of Main Street. And so he tweeted this thing out. He goes, isn't it crazy that Bubba Gump Shrimp, the restaurant chain, does like $200 or $300 million a year in revenue.
When Forrest Gump, the movie that the brand is based on, did like 700 million lifetime box office. So he's like, the restaurant has produced more money than Forrest Gump ever did.
And I was like, that's interesting. He's like, why aren't there more of these? And so I kind of like this idea, which is basically you take IP, intellectual property, brand from TV or movies, and you license it. And so they did this for Bubba Gump Shrimp Company. And so I went and kind of looked up the backstory of this. And the backstory is pretty simple. It's like the movie happens, and Paramount is actually the one who did this. I thought, I just kind of figured that some entrepreneur went to them and got the brand. It actually was the opposite. So from what I could read, or what I found, Paramount Pictures goes and approaches this restaurant group called Rusty Pelican. And they're like, hey, we want you to create a brand based off the brand of the movie, because it's like a kind of a key plot point in the movie or whatever, it's a key moment in the movie. And so some crazy things about this. So first, they do that, it generates 200 million plus a year. It got bought by the Fritidas, I think, and their restaurant group.