**SPEAKER_1** (0:00)
One of the biggest growth hacks we've learned in business is realize you don't have to do it all yourself. We use Upwork pretty much every day. Anytime something comes up that we want to hand off, we go on there, find someone talented, and suddenly that thing is off our plate, so we can stay focused on growing the business. We've hired people to edit our podcasts, create landing pages, design thumbnails, write blogs, even help us learn and implement AI and way more things. And the process is honestly really smooth. The dashboard is easy to use, it's easy to communicate, and you can review past work so you feel confident before hiring. Upwork is a one-stop platform to find, hire, pay, expert freelancers across web and software development, data and analytics, marketing, business operations, and more. Upwork helps grow your business by giving you fast access to specialized talent across 125 plus categories. So you can fill skill gaps, launch projects faster, and skill support up or down without committing to full-time headcount. With Business Plus, you can access the top 1% of talent on Upwork. And with AI-powered shortlisting, you'll get matched to the right freelancer in under six hours. No endless searching required. Visit upwork.com right now and post your job for free. That is upwork.com to connect with top talent ready to help your business grow. That's upwork.com. upwork.com.
**SPEAKER_2** (1:05)
Study and play.
**SPEAKER_3** (1:07)
Come together on a Windows 11 PC.
**SPEAKER_2** (1:10)
And for a limited time, college students get the best of both worlds. Get the unreal college deal, everything you need to study and play with select Windows 11 PCs. Eligible students get a year of Microsoft 365 Premium and a year of Xbox Game Pass Ultimate with a custom color Xbox wireless controller. Learn more at windows.com/studentoffer.
While supplies last, ends June 30th, turns at aka.ms slash college PC.
**SPEAKER_4** (1:36)
When you need to build up your team to handle the growing chaos at work, use Indeed Sponsored Jobs. It gives your job post the boost it needs to be seen and helps reach people with the right skills, certifications, and more. Spend less time searching and more time actually interviewing candidates who check all your boxes. Listeners of this show will get a $75 sponsored job credit at indeed.com/podcast. That's indeed.com/podcast. Terms and conditions apply. Need a hiring hero? This is a job for Indeed Sponsored Jobs.
**SPEAKER_5** (2:05)
When you finally find your thing, you want the whole world to know about that thing. So you use a thing called Canva to make it an even bigger and better thing.
Whether you want to create flyers for that thing, make presentations for that thing, or design merch for that thing, you can do anything so people can see your thing, feel your thing, love your thing. The next thing you know, it's a thing. Canva, the thing that makes anything a thing.
**Derek Hales** (2:35)
For anybody that's thinking about starting some type of review site or content site, start with what you know and what you're already using.
**Kirsten Tyrrel** (2:48)
I don't know about you, but some of my very best business ideas come when I am laying in bed and it is quiet in the morning and I am just flowing with inspiration. And while that is good, my guest today did more than that. He actually built a business from the very bed that he was sleeping on. He and his wife did something pretty unconventional, especially for its time, in launching a full-blown review company reviewing something as boring as mattresses. And on today's episode, he's gonna break down why that's actually one of the most genius products that he could have chosen, and some of the other factors that go into having a wildly successful review website. And while, yes, we are talking all about mattresses today, and you're gonna learn way more than you ever bargained for about how to gauge a good mattress from a bad one, it's not gonna put you to sleep. You're gonna learn a ton of valuable lessons that apply across the board to any business. So without further ado, classes in session with Derek Hales. Derek, welcome to Millionaire University. I'm excited to have you on here today. Definitely don't think I've interviewed anybody with your exact business and experience. So thanks for jumping on and sharing what you are doing with us.
**Derek Hales** (3:42)
Well, it's my pleasure. Thank you so much for having me.
**Kirsten Tyrrel** (3:44)
Of course. So I can see behind you. If you guys are on the video, you can see NapLab. Tell us about what your business is, what you do.
**Derek Hales** (3:50)
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