Is Time Out a Billion Dollar Business? - Plus Russian Stocks, Right-Wing Media Sites, and More

**Shaan Puri** (0:00)
All right, there's this amazing book called Getting Everything You Can Out Of All You've Got. I read it a few years ago and it changed my life.
And the reason I loved it was because it basically talks about how to get and make more money using things that you already have.
Coincidentally, today's podcast is brought to you by Business Made Simple. It's a podcast by Donald Miller, who I'm gonna tell you about in a second, but he has this amazing episode that's all related to this book and the things that I learned in this book. It's called How To Make Money With What You Already Have. It's an incredible episode. It talks about all the stuff that I learned in this book. The host is Donald Miller. I didn't know who Donald Miller was up until recently, but over the last 12 months, this is totally by coincidence. It was all separate people. They said, you have to check out Donald Miller. He's amazing. So I'm happy that he's part of HubSpot's podcast network. You can check it out, Business Made Simple Podcast. It's where he coaches you on how to build your business like an airplane, where the cockpit is your leadership, the body is your overhead, the right engine is your marketing, the left engine is your sales. You have to check it out. This guy's amazing. It's called Business Made Simple with Donald Miller.
So, listen to this.
You don't get out of your house, so this maybe won't mean anything to you, but have you ever heard of the-

**Sam Parr** (1:15)
Dude, I know Time Out. I know Time Out.
I've read Time Out.

**Shaan Puri** (1:19)
So, Time Out started in the 60s. You know that? It's from the 60s. It's like been around forever.
And it started as like basically a magazine and then a blog, whereas like local markets. But what they're most known for now, have you ever heard of the Time Out market?

**Sam Parr** (1:34)
No, what is that?

**Shaan Puri** (1:35)
Okay, so-

**Sam Parr** (1:36)
They do like restaurant stuff, right?

**Shaan Puri** (1:38)
Yes, so tell me what you know about Time Out.

**Sam Parr** (1:40)
So I lived in London and I think there I used to pick up Time Out and I lived in Boulder, Colorado. And it's like, you know, if you want to see kind of like what new restaurants there are, kind of like get reviews of restaurants. It was like, it's like your friend who's a foodie, who will like tell you what's up, like, oh, you got to check this place out. Oh, it's great. This is a great place for a date.
And it kind of, and then they would release it. Like, I felt like a lot, like maybe every week or month or something. It was like pretty frequently updated.
So I used to use it for that. Yeah, it was like free. It was just like sitting around everywhere. And I just, I can visually see that red. It's like a red logo, right? Time Out.

**Shaan Puri** (2:14)
Yeah, so it's a pretty timeless brand. It's been around for a long time. It started in England, actually. So if you lived in London, it was probably most popular there.
But basically in 2014 or maybe 2018, they started doing this new concept called a Time Out Restaurant or a Time Out Market. So Google Time Out Market and you'll see it. But basically what they do is they went into, I think the first one was in Lisbon where I was, I went to it when I was in Lisbon, but I've gone to it in Miami. They have seven markets now, but basically what they did was they went to a touristy place and they found the 20 most popular restaurants based off of their blogs and where all the touristy stuff, like, oh, you gotta go to Portugal so you can taste the coffee from here, a croissant from here and some fish from here. And they basically just created a food court in the middle of the city and they gave 20 restaurants different stalls. And so when you go to this different city, I went to it in Miami.
Miami was cool because like, you know, Miami they say you gotta get a cubano from this place. You gotta try the Cuban coffee from this place.

**Sam Parr** (3:10)
Yeah, it's like, oh, get in a cab just to go get the sandwich.

**Shaan Puri** (3:13)
Yes, and so what they did was they set it up so you can go to this one food court and you could try all of the famous vendors and the famous restaurants. And I went in Lisbon, I went in Portugal and it was awesome and it was packed. This place was packed. And Time Out, I like you remember Time Out being this like free thing. And I'm like, that's kinda neat. Like I don't have brand affinity towards this.