How Mr Beast Got 100M Views in Less Than 4 Days, The $25M Chrome Extension, QVC for Mobile, and More

**Sam Parr** (0:00)
All right, there's this amazing book called Getting Everything You Can Out Of All You've Got. I read it a few years ago and it changed my life.
And the reason I loved it was because it basically talks about how to get and make more money using things that you already have.
Coincidentally, today's podcast is brought to you by Business Made Simple. It's a podcast by Donald Miller, who I'm gonna tell you about in a second, but he has this amazing episode that's all related to this book and the things that I learned in this book. It's called How To Make Money With What You Already Have. It's an incredible episode. Talks about all the stuff that I learned in this book. The host is Donald Miller. I didn't know who Donald Miller was up until recently, but over the last 12 months, this is totally by coincidence. It was all separate people. They said, you have to check out Donald Miller. He's amazing. So I'm happy that he's part of HubSpot's Podcast Network. You can check it out, Business Made Simple Podcast. It's where he coaches you on how to build your business like an airplane, where the cockpit is your leadership, the body is your overhead, the right engine is your marketing, the left engine is your sales.
You have to check it out. This guy's amazing. It's called Business Made Simple with Donald Miller.

**Shaan Puri** (1:02)
When you go fish in a part of the pond that nobody else is fishing, because everyone else thinks the water is too deep and it's too scary over there, the rewards are like disproportionate even to the effort and the work that goes in.

**Sam Parr** (1:25)
All right, what's up?

**Shaan Puri** (1:27)
What up, dude, how are you doing? Who did you have as a guest on the last episode? When I was doing my own episode, and then you tweeted out you wanted to guess, who came on?

**Sam Parr** (1:35)
Two different people.
The first was our own Ben. And so Ben and I did an episode where we talked about people in history and if there's any commonalities between a bunch of them. And then Noah Kagan, my friend Noah from AppSumo, I asked him if he would come on, and he said yes, so I just recorded two that day.

**Shaan Puri** (1:54)
Cool. Did they turn out good or, you know, amazing?

**Sam Parr** (1:56)
We'll see. Noah was good.
Ben and I was good as well. I just hope that, I don't know if that top, the topic is going to be a winner. So we'll see. Noah is amazing. Do you know about AppSumo?

**Shaan Puri** (2:08)
I know like loosely about AppSumo. So here's what I know. You tell me what I don't know. So what I know is that AppSumo is basically, it's a website where you can go to get like kind of software deals, I would say, they kind of like, they go find cool software.
They make a deal. They say, hey, we'll get you in front of like whatever, 50 million people, but you got to offer a deal to our audience, like sort of Groupon style or Woot style.
And apparently he's doing extremely well. He's been doing it for a long ass time, 10 plus years. I think it does over a hundred million in revenue. So that's what I know about it.

**Sam Parr** (2:41)
Almost all right. So AppSumo started as basically Noah. He emailed the founder of Imgur and basically said, hey, you guys charge $10 a month. If I give you a bunch of new customers at $6 a month, can I get a little cut of the pie?
And that's how we started. He made 10 grand doing that by emailing a bunch of friends. Eventually, it kind of still is this way, but they're becoming more of a marketplace and a website. But for the last 10 years, it's basically an email list. And I think there's only 300,000 people on that email list. And they email out a few deals a week where they find companies that say, hey, give us a discount and give us a cut of the revenue.
And it was doing okay for years. It just some years it didn't do better than the year before. Sometimes it did a lot better. And I think it only did okay for a few years. Now, after close to 10 years, their goal this year was 100 million in revenue. They're gonna miss it by a little bit, but he said they're gonna get north of 80 million in revenue.
Now, he didn't say it on the podcast. If you just Google it, it appears of that 80 million in revenue, they pay out 30% to their partners and they get around 60 or 70% of the actual revenue. And he owns most of the company, has never taken any outside money and they have like 150 employees at this point.